SAN FRANCISCO, May 23, 2013 /PRNewswire/ -- Scoop.it, one of the fastest growing social media platforms used by professionals to strengthen their visibility online through topic-centric content curation, is partnering with Yammer, a best in class enterprise social network and part of the Microsoft Office Division. By integrating the two platforms, Scoop.it and Yammer will help businesses serve customers better through knowledge sharing while encouraging employees to build their own personal brand towards a better career with more professional impact.
Scoop.it allows users to seamlessly find and publish content to their own topic pages and share it to all the major social networks, helping them express thought leadership and build visibility on their topics of interest. This integration allows companies to share content from Scoop.it to their Yammer network. Companies using Yammer will now also benefit from content curation -- more effective knowledge management throughout the organization, richer content, and more active participation – without extra effort.
"Sharing knowledge efficiently and with impact has become more and more important for small and large companies," said Guillaume Decugis, CEO and co-founder of Scoop.it. "Opportunities are missed when expertise is either not shared to others or lost when sent ineffectively by email. Additionally, sharing irrelevant content only contributes to information overload. This integration provides a much better way for professionals to share the right content about their areas of expertise without adding to the noise."
"Scoop.it and Yammer share a vision for connecting people, ideas and content across the organization, making it easier to get work done," said Gregory Love, Business Development Manager at Yammer. "We're excited to partner with Scoop.it because their platform offers a new realm of content that can be shared on Yammer, giving employees greater visibility into relevant news and data from across the web."
The new integration feature is available for free to all Scoop.it and Yammer users directly from the Yammer App Directory or by connecting Yammer as a sharing option on Scoop.it. Premium upgrades are also available on Scoop.it with more advanced features. For information on Scoop.it, visit http://www.scoop.it/.
Scoop.it (http://www.scoop.it) is an easier and better way to find and share content on the Web. Scoop.it users express their unique perspectives on topics that matter with beautiful topic pages through idea discovery, content curation and social sharing. As an efficient content management system, Scoop.it lets users discover relevant articles, videos, presentations and more to publish and share on social networks including but not limited to Twitter, Facebook, LinkedIn, Google+ and Yammer. With nearly 7 million unique visitors per month, Scoop.it's community of professionals, educators, businesses and nonprofits gather the right audience around great content.