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SCORE and American Airlines Join Together to Help America's Small Businesses Take Flight

Travel Products and Education Focus on Maximizing Value and Cost Reduction


News provided by

American Airlines

Apr 17, 2012, 04:14 ET

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WASHINGTON and FORT WORTH, Texas, April 17, 2012 /PRNewswire/ -- SCORE, America's premier source of free and confidential small business advice, has once again joined with American Airlines, the industry leader in helping small and midsize businesses maximize the value of their travel through American's Business ExtrAA® program, a free business-to-business loyalty program. According to recent data by Replicon, airfare makes up approximately 40 percent of a business' overall travel costs.

American Airlines and SCORE will work together to help small business owners identify opportunities for growth while providing helpful tips to maximize the value of their travel. Specifically, an educational eGuide will be created and the two organizations also plan to host a free informative webinar aimed at this goal by August. In 2011, SCORE's online educational tools were accessed by more than 535,000 small business clients and their webinars had over 87,000 participants.

"SCORE is extremely pleased to partner with American Airlines to help educate entrepreneurs and ultimately improve their bottom lines in a real way," said SCORE's Director of Marketing, Bridget Weston Pollack. "Travel is an important component for many small businesses and this relationship between SCORE and American Airlines will aim to make it easier and more effective for them."

"Small businesses are the backbone of the U.S. Economy and we recognize that the economic environment remains tough," said Daniel Roose, American's Director – Small and Midsize Enterprise Loyalty. "Therefore, we are very focused on providing travel products that enable businesses to travel and have the face-to-face meetings that are so crucial to growth and success and joining with organizations, such as SCORE, to provide educational tools that add value."

American Airlines has a long history of supporting small- and medium-size businesses, including sponsorship of organizations like SCORE, incubators, and other organizations focused on small businesses. For more information on American Airlines suite of business products, visit www.aa.com/business.

About American Airlines

American Airlines, American Eagle and the AmericanConnection® carrier serve 260 airports in more than 50 countries and territories with, on average, more than 3,300 daily flights. The combined network fleet numbers more than 900 aircraft. American's award-winning website, AA.com®, provides users with easy access to check and book fares, plus personalized news, information and travel offers. American Airlines is a founding member of the oneworld® alliance, which brings together some of the best and biggest names in the airline business, enabling them to offer their customers more services and benefits than any airline can provide on its own. Together, its members and members-elect serve more than 900 destinations with more than 10,000 daily flights to 149 countries and territories. American Airlines, Inc. and American Eagle Airlines, Inc. are subsidiaries of AMR Corporation. AmericanAirlines, American Eagle, AmericanConnection, AA.com, AAdvantage and Business ExtrAA are trademarks of American Airlines, Inc. AMR Corporation common stock trades under the symbol "AAMRQ" on the OTCQB marketplace, operated by OTC Markets Group.

AMR Corporation, and certain of its United States-based subsidiaries, including American Airlines, Inc. and AMR Eagle Holding Corporation, filed voluntary petitions on Nov. 29 for Chapter 11 reorganization in the U.S. Bankruptcy Court for the Southern District of New York. More information about the Chapter 11 filing is available on the Internet at http://aa.com/restructuring.

About Business ExtrAA

Business ExtrAA is a program that rewards companies when their employees fly on American Airlines with points that can be redeemed for flights, upgrades, Admirals Club memberships and conference rooms, and more. Business ExtrAA companies can earn rewards for as little as $1,500 of travel spend. There is no cost to join and while the company earns points, employees still earn their AAdvantage miles. For details to enroll, visit www.aa.com/business.

About SCORE

Since 1964, SCORE has helped more than 9 million aspiring entrepreneurs. Each year, SCORE provides small business mentoring and workshops to more than 375,000 new and growing small businesses. More than 13,000 business experts volunteer as mentors in 364 chapters serving local communities with entrepreneur education to help grow 1 million small businesses.

For more information about starting or operating a small business, call 1-800/634-0245 for the SCORE chapter nearest you. Visit SCORE at www.score.org. Connect with SCORE at www.facebook.com/SCOREFans and www.twitter.com/SCOREMentors.

Current AMR Corp. news releases can be accessed at http://www.aa.com

SOURCE American Airlines

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