SeatAdvisor, Inc. Launches New Interface, Saves Users Time

Ticketing Industry Pioneer Unveils System Upgrades to Help Venues Sell More Tickets

Sep 15, 2015, 11:07 ET from SeatAdvisor, Inc.

SAN DIEGO, Sept. 15, 2015 /PRNewswire/ -- SeatAdvisor, Inc. today announced the rollout of a new user interface for operators of the SeatAdvisor Box Office (SABO) system. The new user Interface was strategically engineered to save users time in the box office by providing a modern, intuitive and clean design while streamlining accessibility to all functionality and features. The enhancement debuts after the arrival of two new executives for the company, Vice President of Engineering and Product Lu Saenz and Vice President of Sales Ann Chamberlin.

"I am encouraged by the positive feedback we have received from our customers and partners regarding the new user interface.  Customer feedback is a critical component of our ongoing product development process to ensure our solution exceeds expectations, and I look forward to leading SeatAdvisor's product team accordingly," Lu Saenz commented.

Founded in 1999 by Brent Miller, Steve Souza and Terry Christensen, SeatAdvisor, Inc. oversees subsidiary companies in several countries, most recently adding Spain to its roster. An industry pioneer, SeatAdvisor was the first ticketing system fully hosted on the internet and the first to offer interactive seat maps and view photos. In North America, SeatAdvisor is a leader in the performing arts sector, representing such organizations as The Academy of Motion Picture Arts and Sciences, The King Center for the Performing Arts and The Alex Theatre to name a few. White labeled, the system assists clients in maintaining a seamless sales flow across all sales channels including mobile devices. 

"SeatAdvisor is committed to helping performing arts and other live event venues meet their business goals and sell out every performance," says Ann Chamberlin. "In addition to our new user interface, I am excited about SABO's newest tool, Manage Performance Pricing. It helps managers adjust pricing per performance based on sales trends, which will aide customers in meeting their top business goals of optimizing revenue and occupancy rates." Manage Performance Pricing will be rolled out to all SeatAdvisor customers by the end of September.

SeatAdvisor celebrates their sixteenth anniversary this year, and SABO is currently used by thousands of organizations and venues worldwide. The system has processed nearly ninety million ticket sales throughout its history, representing almost two billion dollars in global consumer spending.

About SeatAdvisor:

SeatAdvisor, Inc. is a global ticketing software company dedicated to providing organizations and venues with a powerful and affordable box office solution called SABO (SeatAdvisor Box Office). SABO includes Ticketing, Fundraising, Marketing, CRM and Resale functionality. SeatAdvisor, Inc. maintains global headquarters in San Diego, CA. The SABO system is used use by thousands of venues worldwide with clients in the US, Australia, Europe, Canada, Singapore, Malaysia and the Caribbean. For additional information visit


SOURCE SeatAdvisor, Inc.