Second Year in a Row - Red Dot Award for Keter Plastic Products

Major success for Keter's RealBarrow in the 2011 Red Dot Award: Product Design

Mar 23, 2011, 09:00 ET from Keter Plastic Ltd.

HERZLIYA, Israel, March 23, 2011 /PRNewswire/ -- The RealBarrow, by Keter Plastic, has been awarded the Red Dot Design Award: Product Design 2011, one of the most renowned international product competitions. This year, designers and companies from 60 countries entered 4,433 products in the red dot award. The recent award, marks Keter's receipt of the "red dot" seal of quality for high design, for the second year in a row.

The RealBarrow, is the first heavy-duty work wagon to combine two positions: the archetype classic wheelbarrow shape together with the L shape "bulldozer" shovel.

(Photo: http://www.newscom.com/cgi-bin/prnh/20110323/444970 )

The bulldozer shovel uses a reinforced metal edge to help maximize the product performance. This unique combination creates a functional wheelbarrow, which gets a wide range of garden and other outdoor chores done with less effort than ever before.

Professor Dr. Peter Zec, the initiator of the red dot design award said "As always, our jury cast a very careful eye over the products submitted. Design quality has asserted itself clearly in the judging process, with genuine and new creative solutions also being rewarded. Both of these criteria are not just yardsticks for good design, but also for the potential for success on the market."

The Red Dot Design Award

The red dot design award dates back to 1955 and is now the world's largest and most distinguished design competition. It breaks down into the three disciplines 'red dot award: product design', 'red dot award: communication design' and 'red dot award: design concept'. There were almost 14,000 entries from 68 countries in the year 2010 alone.  For more information, visit: www.red-dot.de/presse.

About Keter Plastic

Keter Plastic Ltd. is proud to be a member of the Keter Group, one of the world's leading manufacturers and marketers of resin-based home and garden consumer products. For over sixty years Keter Plastic has proven its commitment to innovation, quality and design in the home improvement business providing a one-stop-shop solution for its customers.  For more information, visit:  www.keter.com.

Media Relations
Contact: Orit Coty
Email: marcom@keter.co.il
Tel: +972-9-959-1212

Keter and the Keter logo are trademarks of Keter Ltd. All other trademarks are the property of their respective holders.

SOURCE Keter Plastic Ltd.



RELATED LINKS

http://www.keter.com


http://www.red-dot.de