Self Directed IRA Services, Inc. Begins New Chapter As STRATA Trust Company

AUSTIN, Texas, Sept. 12, 2017 /PRNewswire/ -- Self Directed IRA Services, Inc., one of the nation's leading custodians of alternative investments, announced today that they have rebranded and changed their name to STRATA Trust Company ("STRATA"). STRATA will continue to serve investors looking to hold assets in real estate, private equity or debt, precious metals and more in their retirement portfolio.

With the adoption of the new name, logo and brand identity, STRATA has also launched a redesigned website, www.StrataTrust.com. Behind the new brand is a company with an exceptional growth story – and the ability to provide innovative solutions tailored to the needs of clients and investment platforms of every size. "The rebrand is a logical step in our company's strategic plan and it allows us the opportunity to offer other types of custody and administration services beyond self-directed IRAs," says Kelli Click, STRATA's President.

STRATA's new state-of-the-art website features convenient online account creation for individuals, as well as a flexible API solution for investment platforms looking to streamline the account opening, funding and investment direction process for their investors. "As a company, we have broken new ground in the self-directed IRA marketplace, bringing new features that include e-signature, e-consent and secure bi-directional form delivery for investors," said Click.

"Although we have rebranded, our commitment to our clients remains the same," said Jeff Thompson, STRATA's COO. "We will continue to bring the best solutions and services we can and seek out new ways to capture emerging opportunities in the IRA marketplace."

About STRATA Trust Company

With offices in Austin and Waco, Texas, STRATA Trust Company ("STRATA") has quickly catapulted to become a premier national custodian for alternative assets and non-exchange traded investments in self-directed IRAs. Founded in 2008, STRATA has been helping investors use their retirement account funds to invest in real estate, private equity and debt, precious metals and more. Today, STRATA serves over 33,000 individuals nationwide with over $1.8 billion in assets under custody.

Led by a seasoned management team with over 150 years of collective experience, STRATA's experience in handling the details and complexities that alternative investments require is unrivaled. With a well-established reputation for honesty and integrity, STRATA is committed to delivering responsive, flexible and innovative solutions.

At STRATA, we work to ensure that the highest standards for safety and soundness are met. As a subsidiary of Horizon Bank, SSB, STRATA is a Texas-chartered trust company regulated by the Texas Department of Banking, which has long set the benchmark among state banking regulators. Strict controls are in place to ensure the safety of uninvested cash and independent auditors are retained to conduct regular audits of our operations.  

Media Contact:

STRATA Trust Company
Honey Jenkins, 512-457-5420
[email protected]  

SOURCE STRATA Trust Company

Related Links

http://www.stratatrust.com