LOS ANGELES, Sept. 25, 2015 /PRNewswire/ -- Leading producers in original video content production, Shandy Media announced today that its existing portfolio, including a prolific video production studio and existing brands: The Fumble, Hollyscoop, ModaMob, and The Savory, have been acquired by Obsev, forming a new media company, Obsev Studios and digital magazine - www.obsev.com.
Shandy Media co-founder, Raymond Attipa, will serve as CEO of Obsev. "Creating one destination that integrates our video and editorial was a critical next step in serving the needs of our growing audience of mobile users, 80% of which are 18-34," said Raymond Attipa. "Obsev is that place."
Obsev captures the passion of a digital-first audience who are obsessed with everything pop culture and will serve as a single destination for seamlessly integrated video and editorial content. Obsev.com tells the stories that define this connected generation through original programming and engaging articles. At Obsev Studios, a growing team of creative writers, original content producers, and hosts cover the most relevant topics and continue to push the envelope in digital storytelling.
Obsev will produce over 100 pieces of original content daily and expand its production. Existing brands including The Fumble, Hollyscoop, ModaMob and The Savory will move forward as video-focused brands along with its entertainment program featuring intimate 1 on 1 celebrity interviews, The Lowdown with Diana Madison, syndicated by Obsev and leading content distributors such as AOL, Amazon, Tribune, Spotify, MSN and YouTube.
Obsev's editorial team, along with a growing list of contributors will produce content across key categories including Sports, Food, Style, Entertainment and lifestyle-focused content, incorporating relationships, nostalgia, career, as well as health and fitness topics that authentically speak to the millennial life.
Obsev Originals, produced in-house at Obsev Studios Hollywood, will tell the stories that inspire a generation. This fall, Obsev will roll out a diverse slate of originals that celebrate artists, athletes, comedians, fashion designers, sneaker collectors, and the transgender community.
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About Obsev Studios
Obsev Studios is a media company created for a digital generation obsessed with everything entertainment, sports, food, style, and pop culture. At Obsev.com, we tell the stories that our connected audience craves through original programming and cutting edge articles. Our growing team of creative writers, producers, and hosts cover the most relevant topics and continue to push the envelope of digital storytelling.
SOURCE Obsev Studios