SHIFT Communications Rings in 15 Awards at 46th Annual Bell Ringer Awards Ceremony

BOSTON, June 10, 2014 /PRNewswire/ -- SHIFT Communications, an integrated communications agency, is proud to announce the receipt of 15 awards at the 46^th Annual Bell Ringer Awards Ceremony last night in Boston, MA. The Awards are held by the Publicity Club of New England, the region's oldest not-for-profit public relations trade organization, honoring the superior work done by public relations and communications professionals across New England each year.

The Agency was especially proud to be recognized for excellence across its marketing technology team and creative team. Having launched only a year ago, both teams were recognized for their work last evening – from helping to increase consumer product sales with paid advertising and email marketing, to building brands via content marketing, to engaging tradeshow attendees with visually appealing creative.  SHIFT also enjoyed a strong showing across all its long-standing teams in consumer, technology, B2B services, non-profit and healthcare. One SHIFT's valued account directors also enjoyed public recognition for his dedication to the industry. 

SHIFT received 14 Bell Ringer Awards across multiple categories, including:

• Gold Bell – Product/Service Publicity: High-Tech Campaign, "From Over-the-Air to Over-the-Top: Putting Mohu on the Cord-Cutting Map" for Mohu
• Gold Bell – Bylined Article – "Three Priorities for the Digital CMO" for FutureM
• Gold Bell – Corporate or Agency Blog, "Content is King: How SHIFT Communications Rebuilt Its Agency Blog" for SHIFT Communications
• Gold Bell – Photo or Graphic with Caption Placement, "A Picture is Worth More Than a Million Impressions" for BigCommerce
• Silver Bell – Brochure, Promotional Items, Direct Mail, "Standing Out on the Show Floor – Ooma London Calling" for Ooma
• Silver Bell – Creative Media Campaign, "Lionel Trains: Chugging Full Steam Ahead Without Derailing" for Lionel
• Silver Bell – Investor/Financial Relations Campaign, "Weathering SilkRoad's Perfect Storm" for Silkroad
• Silver Bell – Media Event, "Creating the Most Engaging Dreamforce Ever" for Salesforce
• Silver Bell – Print Feature or Commentary Placement, National, "The Prolific Innovator: Mir Imran" for VentureHealth
• Silver Bell – Product/Service Launch: High-Tech Campaign -- "From Stealth to Front Page: Driving Cylance's Prominence and Revenue" for Cylance
• Silver Bell – Special Event: Series Campaign, "Educating with Awareness: Consumers are Lovin' It" for McDonald's
• Bronze Bell – Feature or Commentary Placement: Series, "Joss & Main Goes Hollywood" for Joss & Main
• Bronze Bell – Paid/Earned/Owned Campaign, "Twitter IPO: How A Paid/Earned/Owned Campaign Flew Above The Chirping Crowd" for SHIFT Communications
• Bronze Bell – Paid/Earned/Owned Campaign, "Getting in SYNC with a Multifaceted Launch," for EB Sport Group

Agency also received 3 Merit awards:

• Product/Service Launch: Consumer Campaign, "Joss & Main Goes Hollywood" for Joss & Main
• Product/Service Launch: Healthcare Campaign, "Launching an Innovative Model – and a Healthy Investment" for VentureHealth
• Product/Service Publicity: Healthcare Campaign, "National Health IT Week: Spreading the Value of Health IT" for HIMSS

"At SHIFT, we pride ourselves in the work we do for our clients. Our success at last night's Bell Ringer Awards Ceremony shows the Agency's dedication to generating smart, creative ideas," said Amy Lyons, president of SHIFT Communications. "We are proud of all of our SHIFTers and also want to recognize our valued clients that make these programs successful."

In addition, SHIFT Account Director, Matt Trocchio, was honored with the 2014 Ringer Award, given to New England's Mid-Level Practitioner of the Year. Trocchio has spent the past 10 years at SHIFT, beginning as an account coordinator and working his way up to director, all while growing a talented team of practitioners, leading countless product launches, securing top media placements, and snapping photos with countless keynote speakers.

"Matt has a firm grasp of all aspects of public relations and excels at helping emerging companies gain valuable exposure in crowded markets. Beyond his individual skills, Matt also excels at building effective teams that share his work ethic and commitment. He goes beyond a services relationship to become an integrated and strategic member of his clients' teams," said Jim Ivers, Chief Security Strategist at Covata and current SHIFT client.

About SHIFT Communications

With a dedication to innovation in communications and social media, SHIFT Communications is an award-winning, privately held national public relations firm that represents some of the best-known enterprise and consumer technology brands, including Toyota, AOL, and H&R Block as well as numerous groundbreaking startups. SHIFT Communications' 100+ employees are located in the Boston, San Francisco and New York metros. For more information on SHIFT's high-tech public relations, consumer public relations and content marketing programs, visit http://www.shiftcomm.com.

About the Publicity Club of New England

Founded in 1949, The Publicity Club of New England is the region's oldest not-for-profit public relations trade organization. Celebrating its 65^thanniversary this season, the Publicity Club strives to promote and encourage involvement in the communications industry and specifically the professions of public relations, promotions and marketing. Additional information about monthly Publicity Club programs, social and networking events, the "Bell Ringer" blog, and the Bell Ringer Awards Ceremony, can be found at www.pubclub.org. Follow us on Twitter @PubClubofNE (#pcne).

About the Bell Ringer Awards

In 1969, on The Publicity Club of New England's 20^th anniversary, the Bell Ringer Awards program was instituted to recognize public relations work which demonstrates excellence in creative planning and professional education and exhibits a high degree of success in reaching predetermined objectives. Open to all New England practitioners, the program symbolizes one of the greatest tributes in any field of endeavor – the recognition of superior performance by one's peers.

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SOURCE SHIFT Communications