ShipStation Launches New Website to Optimize User Experience on Smartphones, Tablets, PCs and Laptops

AUSTIN, Texas, Sept. 4, 2013 /PRNewswire/ -- ShipStation, the leading web-based shipping solution for online retailers, today announced the launch of its new redesigned website at www.shipstation.com.  Working with Austin-based design firm Smith, ShipStation has achieved a sleek, modern, and responsive design that automatically optimizes content presentation across all screen sizes while streamlining the signup process for new customers.

"We've been in a phase of rapid growth since our inception in 2011, adding top logistics partners, shopping carts and other ecommerce service providers all in an effort to deliver a complete one-stop shipping and fulfillment product for our growing customer base," noted Robert Gilbreath, Vice President of Marketing at ShipStation. "This new website design modernizes our public-facing interface and allows us to better communicate with current users as well as prospective ShipStation customers."

Smith used a responsive web design approach, automatically optimizing the viewing experience for users and minimizing side-to-side scrolling or resizing on any type of device, including smartphones, tablets, laptops or desktops. The new site accommodates pixels-per-inch requirements to enhance presentation on devices with advanced retina display capabilities.

"ShipStation.com has experienced explosive growth by making shipping irresistibly easy from nearly every commerce platform in the known world," said Dan Haines of Smith (www.justsmith.com). "We entered the scene in early 2013 to help ShipStation translate the awesome value of the product, along with their hyper-focus on customers, into their digital marketing platform. The new ShipStation.com expresses the brand personality and killer features of ShipStation in a faster, more simple and responsive experience."

In addition to increased visibility and accessibility, site visitors who want to take advantage of ShipStation's powerful, web-based shipping solution to streamline logistics for their ecommerce operations can now get started with a simple, newly designed one-page form. It's now easier than ever to sign up for a ShipStation account, connect sales channels and begin printing labels. The new site also provides a plethora of information designed to educate and inform users of industry and product related news and information including helpful marketing tips, updates on logistics news, new product information, shipping regulations and much more.

ShipStation currently serves as the back-end shipping solution for thousands of online stores processing millions of shipping labels per month. To learn more about the company and see the redesigned website, please visit www.shipstation.com.

About ShipStation
ShipStation is a powerful web-based shipping solution that streamlines the order fulfillment process for online retailers. With integrations into popular marketplaces like Amazon, eBay, Sears, and Buy.com and shopping carts like Magento, Shopify, Volusion and Bigcommerce, ShipStation handles everything from order import and batch label creation to customer communication. Advanced customization features such as Automation Rules and Product Profiles allow ShipStation to fit businesses with any number of users or locations. As a SaaS, cloud-based software solution, ShipStation is compatible on both Mac and PCs through any web browser – from anywhere! For more information, visit http://shipstation.com/.

About Smith
Smith (www.justsmith.com) is a team of designers, builders & thinkers who craft digital experiences. Based in Austin, Texas, Smith partners with digitally-minded organizations who need custom solutions to their business challenges.

SOURCE ShipStation