Shopatron Helps Living Sounds Audio Provide 24x7 Access to Superior Audio Equipment

SAN LUIS OBISPO, Calif., Nov. 17, 2011 /PRNewswire/ -- Speaker and amp manufacturer Living Sounds Audio is making the jump to online sales with the help of retail-integrated eCommerce provider, Shopatron. That means shoppers who have experienced or heard about LSA's superior-quality speakers and amps now have the option of buying direct from the manufacturer website. And thanks to Shopatron's integrated order management, the order is passed to a local area retailer who can assist with the installation.

(Logo: http://photos.prnewswire.com/prnh/20101109/SHOPATRONLOGO)

Living Sounds Audio manufactures high-quality speakers and tube hybrid integrated amps in a range of price points. They are known for their "organic" sound that appeals to music listeners, and enables them to listen for extended periods of time with no ear fatigue.

Because purchasing audio equipment is inherently a hands-on experience, Living Sounds Audio has until now avoided selling on their website, instead relying on their dealer network for 100% of sales. But the significant growth of eCommerce has prompted most businesses to sell online in order to reach more customers and give better availability to existing ones.

With over 1,000 brand and 18,000 retail partners, Shopatron is the preferred eCommerce platform for brands in many industries, including consumer electronics. Shopatron partner brands in the industry increased online sales by 90% in Q3 2011 over 2010.

"We spent many years building relationships with our dealers, and we didn't want to jeopardize those relationships by selling against them online," says LSA President, Brian Warford. "But customers were asking to buy from us online, so we had to find a solution that would allow them to buy our products when and where they wanted. Shopatron's integrated fulfillment model lets us give customers the option to buy online, while improving relationships with our local dealers. No other solution could offer that."

"Having worked on both sides—as a retailer and branded manufacturer—I understand the value of relationships," says Shopatron Founder, Ed Stevens. "eCommerce should add value to retail partnerships rather than take it away, and that's why Shopatron has been so successful over the past ten years."

For more information about Shopatron, visit ecommerce.shopatron.com or call 866-625-5050.

About Living Sounds Audio

Living Sounds Audio produces speakers and integrated amps for music listeners. From affordable, high-quality bookshelf speakers to complete home theater and surround sound packages, their organic sound has been pleasing customers since 2006. Proponents of the two-channel sound experience, Living Sounds Audio takes listening seriously.

About Shopatron

Founded in 2001, Shopatron is the only eCommerce solution that can drive more online sales while, at the same time, increasing a company's sales through the retail channel. Working with over 1,000 brands and 18,000 retail partners across more than 35 industries, Shopatron offers an innovative and flexible approach to eCommerce that matches the unique needs of branded manufacturers and multi-channel retailers.

With Shopatron's eCommerce solution for brands, Coex Freedom, manufacturers sell on their website and send orders to their retail partners for fulfillment. This solution eliminates channel conflict, builds retailer relationships, grows distribution and increases overall sales for the brand. Shopatron's solution for multi-channel retailers, Coex Private, allows retailers to fulfill orders from all inventory centers, including retail stores and distribution centers. Shopatron's distributed order management model also enables in-store pickup to drive traffic into brick-and-mortar locations for additional services and add-on sales.

Shopatron clients include top brands such as Louisville Slugger, Suzuki, Polaroid, Mizuno, Ducati, JL Audio, American Tire Distributors and Sport Chalet. The company is headquartered in San Luis Obispo, Calif.

SOURCE Shopatron