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Shot Spirits Corporation's Subsidiary Announces New Product Launch


News provided by

Shot Spirits Corporation

May 28, 2010, 10:30 ET

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LEESBURG, Va., May 28 /PRNewswire-FirstCall/ -- Shot Spirits Corporation (Pink Sheets: SSPT) is pleased to announce that the Company's subsidiary, GuestMetrics, Inc has launched MarketMetrics, a new product offering for the hospitality industry.  MarketMetrics provides market level competitive benchmarking for restaurants, bars and hotels.  Reports include detailed analytics on customer spend, traffic levels and average selling prices of top beverage alcohol products.  Operators now have an easy tool to compare their performance to competitors in the market.

GuestMetrics utilizes proprietary software to collect data daily from restaurants, hotels and bars.  Data is currently collected from locations such as Ruth's Chris, Chili's, T.G.I. Friday's,  Hooters, Buffalo Wild Wings, Texas de Brazil, Famous Dave's, Westin, Doubletree, Hilton, Hyatt, to name a few, as well as thousands of independent and regional chains.  For a client listing, please visit http://www.guestmetrics.com/clients.html  .

"We were asked for market information and we have delivered.  This product was built at the request of our growing client base.  Through our data collection process we are the only company today that has the ability to provide this solution and we are happy to get it in the hands of our clients," stated Brian Barrett, President and CEO of GuestMetrics, Inc.  

About GuestMetrics:

GuestMetrics, Inc is the leading provider of consumer purchase information in the restaurant, hotel and bar/nightclub (on-premise) marketplace.  For the first time in the on-premise space, manufacturers, distributors, and financial services companies are provided with a reporting platform to understand consumer purchasing decisions.  GuestMetrics collects data daily and provides operators with access to a complete suite of reporting solutions helping them improve business operations.  With GuestMetrics, leading retailers and manufacturers are able to discover breakthrough consumer insights driving smarter decisions and actions to achieve dramatic revenue growth.

Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions, and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise.

For more information visit: www.shotspiritscorporation.com

SOURCE Shot Spirits Corporation

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