Show Us Your Heart! Dunkin' Donuts is Looking for Metro New York* Area Residents Who Are Making a Positive Difference

NEW YORK, Feb. 6, 2012 /PRNewswire/ -- February is known for all sorts of expressions of the heart, but do you know someone in the Metro New York* area who is showing true heart and making a real difference in their daily lives? Dunkin' Donuts, America's all-day, everyday stop for coffee and baked goods, would like to honor these people through its "Show Us Your Heart" promotion. Simply tell Dunkin' Donuts about you or someone you know who is making a positive impact in people's lives or within the community by sharing your story at www.GetDunkD.com.

(Logo: http://photos.prnewswire.com/prnh/20110224/NY53806LOGO )

The "Show Us Your Heart" contest, running on the "Metro NY Promos" tab on the Dunkin' Donuts Facebook page, encourages entrants to submit stories of people from all walks of life who are doing something special to impact the lives of those around them in a positive way. Entries will be judged on the following criteria:

• Overall appeal: 50%
• Adherence to contest theme: 25%
• Originality and quality of answer: 25%

Entries will be accepted through February 28th and the winner will be announced on or about March 5th. For official rules: www.GetDunkD.com.

Prizes include:

• One (1) Grand Prize: A 3 day/2 night getaway for two at a hotel in New York City including tickets to shows and local attractions
• Five (5) First Prizes: Dunkin' Donuts prize pack including two (2) DD T-shirts, two (2) DD Mugs and 10 Large DD Coffees each for you and a loved one
• Four (4) Second Prizes: Ten (10) Large Coffees

"This promotion is a perfect way to celebrate and 'Show Heart' to the people that keep our communities and neighborhoods running. Through our Get Dunk'D social media campaign on Facebook and Twitter, Dunkin' Donuts is engaging with our guests in the New York metro area* and offering them new and unique ways to connect with the brand," said Missy Maio, senior field marketing manager for Dunkin' Brands, Inc., Central Atlantic Region. "By telling their story, entrants are not only celebrating an important person in their life, but they have a chance to win some great prizes in the process."

The "Show Us Your Heart" contest coincides with the return of Dunkin' Donuts seasonal heart-shaped donuts. The Cupid's Choice Donut is a heart-shaped donut filled with Bavarian Kreme, topped with strawberry icing and a festive mix of pink, white and red heart-shaped sprinkles.  The new Chocolate Heart Donut is a chocolate frosted heart-shaped donut with vanilla buttercreme filling, topped with chocolate chips. Both donuts will be available at participating Dunkin' Donuts restaurants nationwide through the end of February.

To learn more about Dunkin' Donuts, visit www.DunkinDonuts.com or follow us on Facebook (www.facebook.com/DunkinDonuts) and Twitter (www.twitter.com/DunkinDonuts).

*Participating restaurants include those in the following counties:

New York: Bronx, Dutchess, Kings, Nassau, New York, Orange, Putnam, Queens, Richmond, Rockland, Suffolk, Sullivan, Ulster, Westchester
New Jersey: Bergen, Essex, Hudson, Hunterdon, Middlesex, Monmouth, Morris, Ocean, Passaic, Somerset, Sussex, Union, Warren
Connecticut: Fairfield

About Dunkin' Donuts

Founded in 1950, Dunkin' Donuts is America's favorite all-day, everyday stop for coffee and baked goods. Dunkin' Donuts is a market leader in the regular/decaf coffee, iced coffee, hot flavored coffee, donut, bagel and muffin categories. Dunkin' Donuts has earned the No. 1 ranking for customer loyalty in the coffee category by Brand Keys for five years running. The company has more than 10,000 restaurants in 32 countries worldwide. In 2010, Dunkin' Donuts' global system-wide sales were $6 billion. Based in Canton, Mass., Dunkin' Donuts is a subsidiary of Dunkin' Brands Group, Inc. (NASDAQ: DNKN). For more information, visit www.DunkinDonuts.com.  

Contact:
Jim Furrer
RF | Binder
212-994-7559
[email protected]

SOURCE Dunkin' Donuts