Siano Gears Up for Steep Growth: Raises $24M in Round D Funding

Funds to be used as operating capital to meet huge demand for Siano's family of mobile TV receiver chips

Jan 12, 2010, 02:31 ET from Siano Mobile Silicon

NETANYA, Israel, Jan. 12 /PRNewswire-Asia/ -- Siano Mobile Silicon ( http://www.siano-ms.com ), the leading supplier of mobile digital TV receiver chips, announced today the completion of a $23.5M fourth round of funding.

The round consists exclusively of all of Siano's existing investors: JVP, DFJ-Tamir-Fishman, Star Ventures, Walden Israel, and Bessemer Venture Partners.

Founded in late 2004, Siano develops and markets semiconductor chips for reception of digital TV on mobile, portable and hand-held devices. Pioneers of the multi-standard approach, Siano's highly integrated silicon receiver chips enable high-performance, fast time-to-market mobile TV in emerging markets such as China, Brazil and Europe.

"Coming out of the global financial crisis around mid 2009, it was clear that the mobile DTV market has shifted gear," said Erel Margalit, Chairman of Siano and Managing Partner of JVP. "From China and Brazil to Russia and Korea, the demand for Siano's products has risen at a phenomenal rate, and the investors are happy to provide the company with the proper financial instruments to maximize its growth. Given its proven technology leadership and management skills, we view Siano as a company well capable of becoming a leading semiconductor supplier in the global wireless and media markets," added Margalit.

"This financing round marks the completion of the transition that Siano made in the last year, from a start-up company to an established volume supplier to multiple international brands such as Samsung, Motorola, ZTE, Huawei, Mio, Garmin, Dell and many others," said Alon Ironi, Siano's CEO. "The new funds will help Siano solidify this position, build sufficient product inventory to secure vast supply, and in parallel continue to develop new products and penetrate new markets."

About Siano Mobile Silicon

Siano Mobile Silicon is the leading mobile digital TV chip maker in the world. Pioneers of the multi-standard approach, Siano's highly integrated silicon receiver chips enable high-performance, fast time-to-market mobile TV solutions for handheld device makers. Siano offers a complete family of MDTV receiver chips for the key emerging mobile TV markets in Europe, South America and China and works closely with global tier-1 PC and mobile handset manufacturers. Siano is a global company with offices in North America, China, Taiwan, Korea and EMEA (Israel).

    For more information on Siano Mobile Silicon's solutions, please visit:
http://www.siano-ms.com .

    Press Contacts:

     Caroline Cohen
     Siano PR Manager
     Tel:   +972-9-8656993
     Email: caroline_c@siano-ms.com

     Jason Silberman
     Koteret Public Relations
     Tel:   +972-54-535-9955
     Email: jason_s@koteret.com

SOURCE Siano Mobile Silicon



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