SIDEARM Sports Offers Free Group Messaging Through RainedOut Partnership

LEESBURG, Va., April 20, 2011 /PRNewswire/ -- Omnilert®, LLC, maker of award-winning RainedOut™, the leading provider of event and group communication services, announced today a new partnership with SIDEARM Sports, a leader in collegiate athletic web-based content management solutions. This partnership enables SIDEARM Sports' technology platform to seamlessly integrate into RainedOut's FREE+ group text messaging system. This gives SIDEARM's clients the power to effortlessly communicate time-sensitive information with large groups of people simply by texting from a regular cell phone. It also gives SIDEARM clients the ability to raise money by selling their own sponsors on these must-read text messages.

"RainedOut provides our clients with a proven Tier 1 national mobile media solution which will ensure the most efficient delivery in integrating with our SIDEARM SMS distribution component," said Jamie Joss, SIDEARM Sports vice president for operations and sales. "One of the added benefits of partnering with RainedOut is that there is no cost to our clients for their service and our clients have yet another revenue stream as they will earn a share of the advertising revenue generated from the sponsors they find to subsidize their SMS alerts."

"SIDEARM Sports is an industry leader in collegiate athletics," said Jim Fitzmaurice, director of user development for RainedOut.  "Their product offerings are extremely innovative and cutting edge in the field of web-based content management. We're thrilled to enhance their already-great-technology and we look forward to bringing a whole new type of tool to the collegiate arena."

Story Photo:  http://www.RainedOut.com/media/RainedOut_SIDEARM_Partner.jpg

About SIDEARM Sports

Founded in 1996 and based in Syracuse, NY, SIDEARM Sports is the leading web-based content management solution for collegiate athletics. SIDEARM sites include all the functionality that a collegiate athletic web site needs: press release and roster management, social media integration, dynamic scoreboards, sponsorship recognition, interactive polls, SIDEARM STATS (live in-game statistics), streaming audio and video, newsletters, recruiting components, and so much more. SIDEARM Sports has nearly 500 athletic clients from around the country including Cornell University, Drexel University, Eastern Illinois University, the University of Hawai'i, University of Nebraska at Omaha, Syracuse University and many other NCAA DI, DII, DIII, NAIA, NJCAA and collegiate conferences. Learn more at http://www.sidearmsports.com.

About RainedOut

Established in 2004 and used by 1,000s of organizations, award-winning RainedOut is the leading event and group communication service. This FREE+, sponsor-supported service enables non-technical people to send instant alerts to the entire community for improved communication. It is used to cancel events, change plans, send reminders, and much more. Groups can raise money with every alert sent. As a cloud-based service, messages can initiate from a net-connected computer or from the field using a standard cell phone. With one simple interface, RainedOut instantly and simultaneously broadcasts alerts to subscribers' mobile phones (via SMS text message) and e-mail accounts, and to the organizations' own Web pages, RainedOut Page, Facebook Page, and Twitter Account. Learn more at www.RainedOut.com.

About Omnilert

Omnilert, LLC develops intuitive communication technologies that keep communities safe and connected. The company's flagship service is a Tier-1 unified mass notification system that enables a single person to communicate timely information to thousands of people anywhere, anytime, on any device or service. The award-winning company's 3,000 clients include the U.S. Army, Bayer, Mazda, sanofi-aventis, Arizona State University, Penn State, Marine Corps Marathon, YMCA, American Red Cross, and UNICEF. Omnilert solutions are sold under the brand names e2Campus, Amerilert, and RainedOut. The privately held company is headquartered in Leesburg, Va., and at www.omnilert.com online.

SOURCE Omnilert, LLC