Siemens Wins 2014 SAMA Excellence Award™ for "Efficiently Segmented and Integrated Account Coverage"

Leading electrical engineering and electronics company is a role model in Key Account Management

Mar 19, 2014, 10:59 ET from Strategic Account Management Association

CHICAGO, March 19, 2014 /PRNewswire-USNewswire/ -- The Strategic Account Management Association (SAMA), a leading global strategic account management organization, is pleased to announce that it has selected Siemens as the 2014 SAMA Excellence Awards™ winner in the category "Efficiently Segmented and Integrated Account Coverage." 

"Siemens segmentation and integrated account coverage are among the best in the world," said SAMA President and CEO Bernard Quancard. "They offer a very complete, company-wide, coherent segmentation and account coverage that is truly exceptional."

The award was presented at SAMA's Pan-European Conference on Tuesday, March 18, 2014, at the Hyatt Regency Paris Etoile, in Paris. Judges praised Siemens' winning entry as "a truly global program" with "strong executive sponsorship, cross-brand and industry-focused co-creation; client feedback, client-based targets, strong market insight and sharing of best practices, as well as a clear selection and de-selection process for accounts."

"We are very proud to receive the SAMA Excellence Award," stated Roland Busch, Member of the Managing Board of Siemens AG. "Since 2011, when we lastly won the SAMA award, we have even further enhanced our Key Account Management. We have moved closer to our customers, and we act as one team across company units. These improvements pay off, but we are not done yet: We will take the award as an incentive to continue our work and build an even stronger partnership with our key customers."

For more information on the 2014 SAMA Excellence Awards™, please visit

About SAMA

Founded in 1964, the Strategic Account Management Association is a knowledge-sharing organisation devoted to advancing strategic customer-supplier value, collaboration and learning.  For more information, please visit

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About Siemens AG

Siemens AG (Berlin and Munich) is a global powerhouse in electronics and electrical engineering, operating in the fields of industry, energy and healthcare as well as providing infrastructure solutions, primarily for cities and metropolitan areas. For over 165 years, Siemens has stood for technological excellence, innovation, quality, reliability and internationality. The company is one of the world's largest providers of environmental technologies. Around 43 percent of its total revenue stems from green products and solutions. In fiscal 2013, which ended on September 30, 2013, revenue from continuing operations totaled €75.9 billion and income from continuing operations €4.2 billion. At the end of September 2013, Siemens had around 362,000 employees worldwide on the basis of continuing operations. Further information is available on the Internet at:

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SOURCE Strategic Account Management Association