SAN FRANCISCO, Nov. 14, 2016 /PRNewswire/ -- Darby Smart, the video platform where people watch, share and make how-to videos, today announced the launch of Make.Talk., a new digital talk show in partnership with Michaels Stores, targeting millennial makers. The weekly show will highlight the creativity inherent in everyone by featuring a range of guests, from makers and musicians to celebrities and chefs, who will each embark on a new DIY adventure with Nicole Farb, the creative Co-Founder and CEO of Darby Smart. Make.Talk. will debut on November 14, 2016 with actress and co-founder of Foodstirs, Sarah Michelle Gellar.
"Our mission at Darby Smart is to empower people to express their creativity in simple and fun ways, and this talk show will give me a chance to talk one-on-one with emerging leaders in the Makers Movement and explore what drives their creativity," said Nicole Farb, CEO of Darby Smart. "The Maker Movement is over 135 million strong, and we felt it was important to deliver a digital experience to this audience."
"At Michaels, we believe anyone can tap into their creativity and make something unique and personal," said Chuck Rubin, Chairman and CEO of the Michaels Companies. "Makers today are passionate about seeking and sharing inspiration, and Darby Smart has made creativity fun and accessible for everyone. Make.Talk. is a great opportunity to show more people how easy and fun it is to bring their creativity to life, and Michaels is proud to be a part of this new digital experience."
In addition to Sarah Michelle Gellar, Make.Talk., guests will include Girl Band GRL, NFL Broadcaster Cynthia Frelund, comedian Aaron Karo and more. The show will air on YouTube (www.youtube.com/darbysmart), and the Darby app (http://apple.co/29y6j97).
About The Michaels Companies
The Michaels Companies, Inc. is North America's largest specialty provider of arts, crafts, framing, floral, wall décor, and seasonal merchandise for the hobbyist and do-it-yourself home decorator. As of July 30, 2016, the Company owned and operated 1,356 stores in 49 states and Canada under the brands Michaels, Aaron Brothers, and Pat Catan's. The Michaels Companies, Inc., also owns Artistree, a manufacturer of high quality custom and specialty framing merchandise, and Darice, a premier wholesale distributor in the craft, gift and decor industry. Learn more about Michaels at www.michaels.com.
About Darby Smart
Darby Smart is a video community that lets you watch and make how-to videos. On Darby Smart, you can find thousands of snappy how-to videos that inspire new ideas in beauty, food and DIY and chat live with others while watching them. With a rapidly growing and passionate community, Darby Smart reached 17 million people in October 2016. Founded and headquartered in San Francisco, Darby Smart aims to unlock everyone's creativity. To learn more, download the Darby app in the iTunes Store (http://apple.co/29y6j97).
SOURCE Darby Smart