SKYY® VODKA IGNITES TASTE BUDS WITH THE BOLD LAUNCH OF INFUSIONS LINE EXPANSION AND READY-TO-SERVE MARTINIS

Bright New Flavors, Including SKYY^® Infusions Spicy Mango and Espresso and Cosmo RTS Martinis, Offer
Convenient Cocktails for Every Occasion

NEW YORK, Feb. 12, 2025 /PRNewswire/ -- SKYY^® Vodka announced today the launch of new innovative products joining its award-winning portfolio: SKYY^® Infusions Spicy Mango, and SKYY^® Martinis ready-to-serve (RTS) in classic Espresso and Cosmo flavors. These new offerings are set to redefine the cocktail experience, bringing classic flavors and convenience to martini lovers everywhere.

SKYY^® Infusions Spicy Mango is a unique blend that combines the luscious flavors of ripe mango with the perfect amount of spice from jalapeno, habanero, and ghost chili. This infusion brings a tropical heat to your favorite cocktails, making it an ideal choice for those who enjoy a sweet and spicy kick. Whether you're looking to add a twist to your vodka margarita or create a new signature drink, SKYY^® Infusions Spicy Mango is the perfect addition to your bar.

SKYY^® Martinis are expertly crafted "martini in a bottle" cocktails that make it easier than ever to enjoy a premium martini at home. Available in Espresso and Cosmo flavors, these RTS cocktails are made with premium SKYY^® Vodka and high-quality bar ingredients. Simply chill and pour into a martini glass and enjoy – no mixing, no fuss.

"With the launch of SKYY Infusions Spicy Mango and SKYY Martinis Espresso and Cosmo RTSs, we sought to create a product with high-quality ingredients in flavors that drinkers love at an affordable price. And that's exactly what we've done," said Andrea Sengara, VP Marketing Campari America. "We can't wait to share these newest offerings from SKYY with flavor-seeking, cocktail-loving adult consumers across the country."

While a bottle of SKYY Vodka is a great selection, if you want to shake things up, The SKYY Martinis line will have a suggested retail price of $9.99 (375ml) and the SKYY Infusions Spicy Mango with a suggested retail price of $13.99 (750mL) and both will be available nationwide starting mid-January.

Fans can learn new and turnkey recipes that are sure to add a kick to any occasion- the SKYY® Spicy Mango Mule:

• 2 parts SKYY^® Infusions Spicy Mango
• 4 parts Ginger Beer
• Squeeze of Lime
• Method: Build all ingredients into a copper mule mug, garnish with a lime wheel and candied ginger

To celebrate the launch, SKYY^® Vodka invites fans ages 21+ to try these new products and elevate their cocktail experience, responsibly. For more information, visit www.skyyvodka.com.

About SKYY® Vodka

SKYY Vodka was born in San Francisco in 1992 and is steeped with the innovative and progressive spirit of California. Conceived by a first-generation American inventor looking to create the world's smoothest vodka, SKYY revolutionized vodka quality with its proprietary quadruple-distillation and triple-filtration process. Breaking the mold again, SKYY has recently added more character to its liquid, now made with water enhanced by minerals, including Pacific minerals sourced from the San Francisco Bay Area, and filtered through California Limestone for fresher tasting cocktails. Like many things that originate in San Francisco, SKYY's forward-thinking mindset and inclusive values fueled its growth from a tiny startup into what it is today. To learn more, visit www.skyyvodka.com.

About Campari Group/Campari America

Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands, spreading across Global, Regional and Local priorities. The Group was founded in 1860 and today is the sixth-largest player worldwide in the premium spirits industry. Campari Group has a global distribution reach, trading in over 190 nations around the world with leading positions in Europe and the Americas. Campari Group is headquartered in Sesto San Giovanni, Italy, and owns 22 plants worldwide with its own distribution network in 23 countries. The shares of the parent company, Davide Campari-Milano N.V. (Reuters CPRI.MI - Bloomberg CPR IM), have been listed on the Italian Stock Exchange since 2001.

Campari America LLC is a wholly owned subsidiary of Davide Campari-Milano N.V. Campari America has built a portfolio unrivaled in its quality, innovation and style, making it a top choice among distributors, retailers and consumers. Campari America manages Campari Group's portfolio in the US with such leading brands as SKYY^® Vodka, SKYY Infusions^®, Grand Marnier^®, Campari^®, Aperol^®, Wild Turkey^® Kentucky Straight Bourbon, American Honey^®, Russell's Reserve^®, The Glen Grant^® Single Malt Scotch Whisky, Forty Creek^® Canadian Whisky, BULLDOG^® Gin, Cabo Wabo^® Tequila, Espolón^® Tequila, Montelobos^® Mezcal, Ancho Reyes^® Chile Liqueur, Appleton Estate^® Rum, Wray & Nephew^® Rum, Coruba^® Rum, Ouzo 12^®, and X-Rated^®. 

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SOURCE SKYY Vodka