NEWPORT BEACH, Calif., Dec. 6, 2018 /PRNewswire/ -- Smart Circle, the country's premier leader in face-to-face marketing, announced the appointment of Jigna Patel to the role of Chief Operating Officer. With extensive legal and management experience spanning nearly two decades, Jigna brings valuable leadership and a proven record of driving growth while enhancing compliance, profitability and efficiency, to Smart Circle's current executive team.
"Jigna has been an integral part of the Smart Circle team for the past 10 years, providing expert counsel, and guiding several strategic decisions and initiatives. We are thrilled to recognize her many contributions to the growth and success of our business and expand her role as we look into the future," says Michael Meryash, Smart Circle's Chief Executive Officer.
Jigna has been instrumental in positioning Smart Circle as the country's premier face-to-face marketing company. In addition to her current responsibilities as Smart Circle's General Counsel, as COO, Jigna will now oversee the continued development and implementation of operational, reporting and administrative processes and procedures to maximize operating efficiency, and campaign success. "I am honored to be of service to Smart Circle, our sales network and clients and work alongside our executive team. I look forward to serving as COO as we focus on Smart Circle's continued growth and expansion," said Jigna Patel.
About Jigna Patel
Prior to joining Smart Circle, Jigna served as Corporate Counsel for World Premier Investments, and General Counsel for RIA Financial Services, where she negotiated international banking agreements, strategic partnerships and marketing alliances. Before joining RIA, she served as Legal Counsel for CMG Worldwide working on celebrity estate licensing and marketing deals. She started her career as an associate attorney with Baily & Ross, where she advised on the development and execution of promotional marketing campaigns. She holds a J.D. from Loyola Law School, and a B.A. from The University of California – Irvine.
About Smart Circle
We are Smart Circle, the country's premier leader in face-to-face marketing. Today's biggest brands and Fortune 500 companies engage Smart Circle to develop customized in person marketing campaigns. From channel and market selection, pitch development, compliance and performance monitoring – we can handle it all. Through our sales network, comprised of independently owned and operated sales companies, we can reach customers directly and engage them face-to-face where they live, work and shop. This unique combination of know-how, talent and relationships enables Smart Circle to consistently deliver quality customers to our clients.
To learn more about Smart Circle, please visit: www.smartcircle.com
SOURCE Smart Circle