SmartMark Creates a Customer Centric Grid with New Solution

Key Customer Deployments and Industry Award Prove Company's Customer2Grid^™ Strategy Will Shape the Future of the Industry

PHILADELPHIA, Oct. 5, 2026 /PRNewswire/ -- SmartMark Communications, the global leader in smart grid customer engagement strategy and solutions, announced today that its customer-centric load flexibility solution has been successfully deployed and has received the platinum Pinnacle Award for Excellence in the category of Best Consumer IoT Product. This is the first time that a customer-focused IoT solution has been recognized for excellence in shaping the future of load flexibility in the energy industry.

The patented solution is the first of its kind to allow for a true balanced relationship between the utility and its customers in a grid-flexible model. Years of experience with designing customer-focused solutions has allowed SmartMark to achieve the ultimate goal of increased customer satisfaction and true two-way communications and engagement between the utility and the customer in today's resource-strained environment.

"As utilities and grid operators continue to seek resources that are currently unavailable to meet increasing grid constraints, customers must be put at the epicenter of the dialogue and the technology. SmartMark's Customer2Grid^™ approach and experience with smart home energy management has put us in a unique position to lead the industry in technology innovation," said Juliet Shavit, President and CEO of SmartMark. "Yes, utilities can improve customer satisfaction and create a long-term sustainable and meaningful energy relationship with consumers."

The Pinnacle Award recognized SmartMark's recent deployment at a Tier one Investor-Owned utility. SmartMark continues to expand deployments across the United States. Learn more at www.smartmarkusa.com.

About SmartMark Communications 
For more than two decades, SmartMark Communications has been a world leader in utilizing consumer education and innovative technology selection to help organizations understand the role of consumers in industry transformation. They are renowned for helping utilities engage with their customers in matters related to smart grid—whether that is articulating the benefits around smart grid technology investments or developing real-world strategies to mitigate rising energy costs. SmartMark's unique understanding of this complex intersection has led them to advising policy makers, utilities, and the most influential product and technology companies in this area. Learn more at smartmarkglobal.com. 

Media Contact:

Emma Poling
SmartMark Communications, LLC
615-864-7841
[email protected]

SOURCE SmartMark Communications