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Social Media Week Chicago Gaining Momentum with High Profile Advisory Board

City Partners Zocalo Group and Chicago Tribune Welcome Industry Leaders to Planning Team


News provided by

Zocalo Group

Jul 18, 2011, 08:00 ET

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CHICAGO, July 18, 2011 /PRNewswire/ -- This fall, as experts from a variety of industries come together at Chicago's very first Social Media Week (http://socialmediaweek.org/chicago), area businesses and organizations will have a unique opportunity to impact the next evolution of social communications. As city partners of the event, Zocalo Group and the Chicago Tribune announce the involvement of a number of prominent influencers from Chicago and beyond.  

As members of the Social Media Week Chicago Advisory Board, these individuals will play a pivotal role in shaping the events that take place throughout the week. Advisory Board members will collectively promote Social Media Week Chicago and work with session organizers and sponsors, volunteers, and hosts to plan, manage, and execute a variety of events.

To date, Social Media Week Chicago Advisory Board Members are:


Geoff Alexander - Vice President & Managing Partner, Lettuce Entertain You Enterprises

Todd Blecher - Communications Director, Boeing

Blagica Bottigliero - Director of Social Media, Motorola Mobility

Adam Brown – Executive Director, Social Media, Dell

Christine Cea – Brand PR Director, Unilever

Maegan Carberry - Political Analyst

Tom Collinger - Associate Dean of the Medill School, Northwestern University

Billy Dec - CEO/Founder, Rockit Ranch Productions

Rich Gamble - Publisher & General Manager, Chicago Magazine

Emigdio Gamboa - Vice President, Chicago Fire Soccer Club

Kevin Hauswirth - Social Media Director, Office of the Mayor at City of Chicago

Maria Katris - Executive Director, Built in Chicago

Jennifer Kedinger - Social Media Marketing Manager, Hyatt Regency Chicago

Jim Lecinski - Managing Director, US Sales & Service. Google, Inc.

Kelly Leonard - Executive Vice President, Second City

Venetta Linas Paris - Social Media Specialist, Aon

Lauren McCadney, Director of Social Media,CDW

Stephanie Crase Moritz - Senior Director, Public Relations, ConAgra Foods

Harvey Morris - Director, Digital Marketing & Social Media, Chicago Convention & Tourism Bureau

Sarah Personette – Director, Global Agency Relations, Facebook

Pamela Robertson - Director of Marketing, Experian Marketing Services

Daliah Saper - Intellectual Property & Business Attorney, Adjunct Prof., Loyola University Chicago College of Law

Jan Slater - Interim Dean of the College of Media, University of Illinois  

Kristen Smith - Executive Director, Word of Mouth Marketing Association (WOMMA)

Matt Spiegel – Managing Partner, Annalect Ventures

Jaime Vasquez - Vice President, Consumer Marketing, Cricket Communications

John Wallis – Chief Marketing Officer, Hyatt Corporation

Brad Williams - Vice President, Global Communications, Groupon

Melissa Givagnoli-Wilson – Founder/President, Networlding

"We're energized by the wonderful response Social Media Week is receiving in Chicago," said Paul Rand, President & CEO of Zocalo Group. "The addition of our esteemed Advisory Board is evidence of both the importance of social media to the city and of the commitment each board member personally has to advancing the practical and business applications of social media and word of mouth marketing."

Far more than just a conference, Social Media Week offers a global perspective on emerging trends in social and mobile marketing. The event will take place at various locations across Chicago from September 19-23. Along with Social Media Week activities in Chicago, simultaneous events will take place in Beirut, Berlin, Buenos Aires, Bogota, Glasgow, Los Angeles, Milan, Moscow, Rio de Janeiro, Sao Paulo and Vancouver.

"The Advisory Board members demonstrate the diversity of how Chicago's businesses, government, and non-profits are using Social Media for our city's growth and development," comments Sarah Beardsley, Newsroom Events Director at the Chicago Tribune. "We are excited to share what great talent and insight Chicago has to offer."

Interested in organizing an event or speaking on a panel to share your thoughts on social media? Looking to create visibility for your company or your clients? Love to volunteer? Opportunities to participate are broad and scalable based on need and resources, with both free and sponsored options available. Join the Social Media Week Chicago team and share your unique contribution to this week-long event. Please follow @SMWChicago on Twitter and connect with us on Facebook or LinkedIn for real-time updates.

A preliminary event schedule is due to release on August 3 with event registration opening at the beginning of September. Events are free and open to the public. To get involved, visit http://socialmediaweek.org/chicago/

About Zocalo Group

Zocalo Group is a full-service word-of-mouth and social media marketing agency, helping leading consumer and business to business brands become the most talked about and recommended in their category. Based in Chicago, Zocalo Group has received numerous industry awards for brand programs and measurement initiatives. Zocalo Group is a unit of Omnicom Group Inc. (NYSE: OMC) and Ketchum. For more information, please visit www.zocalogroup.com.

About the Chicago Tribune

For 164 years, the Chicago Tribune has been a market-leading publication of the Tribune Company.  Reaching five million readers each week in print, online and through radio, television and live events, the Tribune is known for its public service journalism and watchdog reporting.   In 2010, the Tribune launched Trib Nation, a community outreach and audience engagement program that includes a broad menu of live events such as Chicago Forward: Conversations About the Future, a series of public policy discussions; programs by columnists and other journalists; literary events including Author Talks, Lit Fest, and Literary Awards; and classes and seminars under the banner TribU: Lessons for Life.

About Social Media Week

Social Media Week is owned and operated by Crowdcentric Media LLC and is a global platform connecting people, content, and conversation around emerging trends in social and mobile media. Delivered primarily through a network of internationally hosted conferences and online through social media, Social Media Week literally connects hundreds of thousands of people every year through learning experiences that aim to advance our understanding of social media's role in society. To learn more, visit http://socialmediaweek.org/.

SOURCE Zocalo Group

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