SoftServe Aligns its Achievements, Experience and Vision in New Brand

New branding reflects SoftServe's 22 years of expertise in software product and application development services

Nov 13, 2015, 02:00 ET from SoftServe

AUSTIN, Texas, Nov. 13, 2015 /PRNewswire/ -- SoftServe today announced the launch of its new corporate brand and logo, which together highlight the company's evolution, vision for the future and unparalleled dedication to driving clients' success.

Demand for SoftServe's solutions has driven the company's phenomenal growth of 500% over the past 6 years, and led to a significant increase in its global footprint and support for clients. This included opening new offices in Bulgaria, Germany, the Netherlands, Poland and the UK in the last 2 years, so the next logical step is reaffirming SoftServe's unwavering values and focus on experience, with new corporate branding.

Watch our video "22 Years of SoftServe in 60 seconds" to learn how our brand evolved.

The new company tagline, 'Experience Matters', is a reflection of the SoftServe Experience that is at the heart of everything SoftServe does: the premium experience its customers receive, the end user experience, the experience of working at SoftServe and SoftServe's extensive experience delivering custom software solutions across the globe.

"We started SoftServe in 1993 with a simple but compelling vision: to build a software company that serves our clients in a way that drives their success. To achieve this, we get close to our clients and build trusting relationships so that we really understand their business goals," said Chris Baker, Acting CEO, SoftServe. "Since we employ the best and brightest minds in the industry, who deliver world-class software and a premium customer experience every time, I'm excited that for the next stage of our journey we have a brand that truly reflects our culture, vision and ethos."

Explore SoftServe corporate website and enjoy the company's new visual identity.

About SoftServe
SoftServe ( is a leading technology solutions company specializing in software development and consultancy services. Since 1993 we've been partnering with organizations from start-ups to large enterprises to help them accelerate growth and innovation, transform operational efficiency, and deliver new products to market.

Our experience stretches from Big Data/Analytics, Cloud, Security and UX Design to the Internet of Things, Digital Health and Digital Transformation, we have offices across the globe and development centers across Eastern Europe.


Nataliya Diomova

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SOURCE SoftServe