Source3 Partners with EIDR to Support Metadata Standards for User Generated Content

NEW YORK, April 7, 2016 /PRNewswire/ -- Source3™, a leading IP recognition and licensing platform for 3rd party intellectual property in user-generated content, announced it has joined the Entertainment Identifier Registry (EIDR) to enhance identification and tracking of movie and television properties for its marketplace and technology clients. 

Source3 has extensively mapped IP assets, including trademark and copyright, and has produced a comprehensive, granular database of licensable properties linked to licensor data. Using this database and image recognition, Source3 recognizes and licenses 3rd party IP uploaded by makers and sellers on marketplaces specializing in handmade goods, on-demand printing, 3D printing, CGI, AR/VR and more.  EIDR provides the foundational metadata namespace for all movie and television properties, simplifying search and discovery, analytics, rights tracking and royalty reporting in digital commerce. 

"By connecting our database to the EIDR Registry, we ensure that the metadata driving our content identification and licensing platform is consistent with industry standards for film and tv assets," says Scott Sellwood, Co-Founder and Head of Partnerships at Source3, "and our brand partners can better understand how user-generated products in commerce are connected to their underlying IP assets."

Don Dulchinos, Executive Director, EIDR explains, "We're delighted to have Source3 on board.  The founders have a track record for employing data to manage IP rights, and bringing new revenue streams to IP owners.  Part of EIDR's founding anticipated the proliferation of user-generated products and expanded seller-marketplaces, and Source3 appears positioned to identify and license IP assets and capture new revenue streams for IP owners."

About Source3
Source3 is the world's first platform for end-to-end management of 3rd party IP in user-generated content. With an extensive database of IP information, we provide IP recognition, licensing and rights administration services that connect creators, marketplaces and brands and enable monetization of user content across physical and digital products. Based in New York City and founded by Google and 3D Systems veterans, the team's previous venture was RightsFlow, an enterprise licensing technology for the music industry acquired by YouTube in 2011. For more information, please visit www.source3.io  

About EIDR
The EIDR Organization is a not-for-profit industry association managing universal identifiers for a broad array of television and film assets. EIDR maintains management and technical support personnel in Europe and North America. For more information, please visit www.eidr.org.  

SOURCE Source3

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