SourceLink Releases BLINK, an Advanced Electronic Billing Presentment and Payment Service

CHICAGO, Nov. 15, 2011 /PRNewswire/ -- SourceLink, a top 5 largest privately held CRM/Direct Marketing Agency and top 3 GPO Supplier, releases their new product BLINK, as a component of its Statement and Transactional Billing+ products and services suite.

(Logo: http://photos.prnewswire.com/prnh/20110711/CL33332LOGO )

BLINK is a tool that efficiently allows enrollees and users to have secure, authorized access to billing statements and notices by utilizing an existing and familiar online framework. In addition to paperless presentment, customers can make payments online and are directed through links on the company's website to a branded payment page that accepts ACH and card payments, one-time or recurring. One of the key features in BLINK's functionality is quick access to payment history and statements. This not only assists the customer, but also reduces the number and length of customer-service calls, which will alleviate time and costs associated with these issues. BLINK offers a mobile application that is customizable to the user's mobile device, which can drastically improve the billing experience. Integrated personalized email delivery offers a one-to-one experience for the customer.

"We are pleased to release BLINK as part of our overall Billing+ Suite of services. By leveraging online and interactive channels, this solution increases speed-to-market, saves time and money, enhances communication and supports 'Go Green' initiatives," says Pat O'Brien, Chief Marketing Officer. "This product utilizes state- of-the-art technology, for electronic presentment, payment and financial transactions that will allow both the customer and the business to alleviate time-consuming tasks through a self-serve and user-friendly interactive tool."

"We are excited to expand our suite of solutions that not only provide quick to market customer branding, but also a strategy to drive user adoption, by deploying advanced segmentation techniques and models to identify key customer demographics. We have the right mix of technology, security and usability to provide a leading solution in the market," says Jim Wisnionski, SourceLink VP and Chief Information Officer.

About SourceLink

SourceLink creates results-driven communication solutions.  Combining strengths in marketing analytics, data intelligence, technology and production expertise, SourceLink crafts and executes data-driven direct marketing and transactional document outsourcing solutions.  SourceLink's analytic and communication solutions improve marketing ROI through greater relevance and increased response.  On the production side, SourceLink solutions reduce costs through more efficient operations and postal optimization.  SourceLink operates in six U.S. locations. For more information, visit www.sourcelink.com.

Contact:
Cathy Crone
SourceLink, LLC
864-678-2150 – [email protected]

SOURCE SourceLink