South Beach Diet Is The Lifestyle Choice For "Mission Makeover" Transformation

NEW YORK, Feb. 20, 2014 /PRNewswire/ -- South Beach Diet^®, the trusted choice for millions seeking a total solution for losing weight and gaining health, is the lifestyle choice for six women ready to win their war on weight in a powerful and personal journey of transformation on the award-winning television series, "Mission Makeover™."  Season three of the 13-week special series launches on Monday, February 24th at 7:30 am (ET/PT) on Lifetime®, hosted by Julie Moran.

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"We are pleased to join Mission Makeover in helping these strong women on a life-changing journey to successfully achieve their personal transformation, by taking control of their health, losing weight, and feeling better, by following a health-promoting, enduring lifestyle plan," said South Beach Diet CEO Elise Donahue. "It's about empowerment, making good choices for the long term and, in the end, being a happier, healthier you."

As the series' exclusive weight loss/weight management meal and e-tool sponsor, South Beach Diet will guide the women through their personal health and wellness transformation by helping them learn how to make better food choices, the importance of strategic snacking, and how to fuel their bodies to take better care of themselves and those who rely on them.  They will lose weight, gain health and feel more energized throughout their transformative journey.  Choosing daily meals becomes easier with South Beach Diet's support, which helps the ladies stay on track by providing great tasting, balanced and nutritious entrees for the diet's Phases 2 and 3. Healthy eating habits are encouraged with flavor-packed high-fiber, high-protein snack bars and smoothies that satisfy cravings. The e-tools at www.southbeachdiet.com help the women prioritize their health and easily monitor their progress.

Julie Moran, former host of Entertainment Tonight, hosts Mission Makeover for the second time, but this season offers a twist.  Moran is going to gear up and jump deep into the trenches right alongside the ladies to offer support, encouragement, a shoulder for their tears, and a high five for their cheers, as they strive and triumph in their quest for health and wellness.

Viewers can be inspired by the "South Beach Six" on "Mission Makeover" by going to SouthBeachDiet.com and following their journey to health and wellness, and even share their triumphs by figuratively "joining" them and beginning their own personal transformation with the help of the South Beach Diet and the tools on the site.

To help everyone reveal their most healthy selves, South Beach Diet offers a popular and growing line of nutritious products, including delicious, easy-to-carry-along snacks for protein- and fiber-rich snacking wherever you are. Unlike other brands, South Beach Diet snack products contain no artificial sweeteners, no artificial flavors, and no sugar alcohols. Rich in protein and fiber, they satisfy all the way to the next meal and keep your blood sugar stable to help curb hunger and cravings. On SouthBeachDiet.com, you can also find tools for maintaining a healthy lifestyle, recipes, exercise routines, customized meal plans, and support from registered dietitians.

About South Beach Diet

The South Beach Diet®, a trusted choice for millions seeking a total solution for losing weight and gaining health, is a globally recognized brand with a portfolio that contains a substantial new offering of nutritionally balanced foods, available to consumers in over 45,000 doors nationwide (including Walmart, Walgreens, CVS, Kroger, Publix and Safeway). South Beach Diet also comprises SouthBeachDiet.com, a compelling interactive web property that provides tools for maintaining a healthy lifestyle, recipes, exercise routines, customized meal plans, and support from registered dietitians; the fully featured South Beach Diet mobile app, that offers premium content and the easiest to use, most feature-rich diet experience in mobile; and a continuing series of New York Times bestselling books, with over 23 million copies in print, written by renowned preventive cardiologist Arthur Agatston. The South Beach Diet is where healthy never looked so good.™

SOURCE South Beach Diet