Spin Up Something Sweet This Halloween with Pillsbury Funfetti Spiderweb Brownies

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Pillsbury Baking Funfetti

Aug 13, 2025, 08:42 ET

CHICAGO, Aug. 13, 2025 /PRNewswire/ -- Pillsbury™ Funfetti is bringing frightful fun to kitchens this Halloween season with the launch of the Pillsbury Funfetti Spiderweb Swirl Fudge Brownie Mix. This limited-edition offering is a delicious way to celebrate spooky season with a marshmallow twist that's both wickedly creative and devilishly easy to make.

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Pillsbury Funfetti Spiderweb Swirl Fudge Brownie Mix
Pillsbury Funfetti Spiderweb Swirl Fudge Brownie Mix

Bring spooky season to life with rich, chocolate fudge brownies swirled with fluffy marshmallow—and a dash of Halloween magic! Each 18.4 oz box bakes one 8x8-inch pan, a 9x9-inch pan, or a 13x9-inch family-size pan of ghoulishly good brownies, complete with simple step-by-step instructions to create a hauntingly beautiful spiderweb swirl. Perfect for Halloween parties, monster bashes, or cozy nights in.

Why It's Frightfully Fun:

  • Decadent Flavor: Fudgy chocolate brownies with a gooey marshmallow swirl
  • Easy to Bake: Just add eggs, oil, and water.
  • Easy Design: Box includes four simple steps for a picture-perfect spiderweb swirl
  • Interactive Extras: Halloween-themed cutouts on the back for DIY spooky toppers
  • SRP: $3.29
  • Availability: September–October at major retailers nationwide

"Halloween is the ultimate season for creativity in the kitchen," said Dan Anglemyer, Chief Operating Officer at Hometown Food Company. "With our new Funfetti Spiderweb Swirl Brownie Mix, we're giving families a chance to turn everyday baking into a playful, memory-making moment. It's delicious, delightfully spooky, and designed to bring out the imagination in bakers of all ages—whether you're hosting a Halloween party or simply enjoying a cozy movie night in with a sweet treat."

Bring home the magic of the season and let Funfetti turn your kitchen into the ultimate haunted bakery. For more baking inspiration, sprinkle-stacking tips, and creative cake ideas, visit PillsburyBaking.com or follow @PillsburyBaking and @Funfetti on Facebook, Instagram and Pinterest.

About Hometown Food Company
Hometown Food Company, based in Chicago, IL, was formed by Brynwood Partners in August 2018. The portfolio includes the exclusive U.S. rights to the iconic Pillsbury™ brand's shelf-stable baking products, including Funfetti®, along with Hungry Jack®, Birch Benders®, Arrowhead Mills®, White Lily®, Jim Dandy®, De Wafelbakkers®, Martha White® and Chef Boyardee brands.

Media Contact:
Rachel Powell
516.314.7730
[email protected] 

SOURCE Pillsbury Baking Funfetti