KANSAS CITY, Mo., April 1, 2019 /PRNewswire/ -- Sporting Kansas City announced today a three-year partnership agreement with Tohi Ventures as the club's preferred healthy lifestyle beverage.
Tohi, a finalist for Best Premium Drink in the 2018 Beverage Digest Awards and a finalist for the SupplySide CPG Editor's Choice Awards in the Functional Beverage category, produces low calorie, 100% natural, antioxidant-rich, Aronia Berry-based products available in four flavors to improve hydration and nutrition.
Through the joint partnership, Tohi Beverages products will be sold at Children's Mercy Park during Sporting Kansas City home matches and will also be made available to Sporting players and technical staff members at Pinnacle, the team's world-class training facility.
In addition, Tohi Ventures will expand their reach in the Kansas City market with branding on display at Children's Mercy Park, Wyandotte Sporting Fields, The Victory Project Gala and SportingKC.com. Sporting Kansas City's social media channels will also showcase a series of Sporting Stats, presented by Tohi Ventures, throughout the Major League Soccer season to highlight player milestones and team achievements.
Tohi Ventures, co-founded in 2017 by lifelong personal health advocates Shari Coulter Ford and Elma Hawkins to empower and inspire purposeful decisions supporting a nutrition first approach to wellness, is based in Kansas City's Crossroads Arts District. The female-owned business manufactures all of its products in the United States and, in support of environmental sustainability, utilizes aluminum cans which contain more recycled content and have a higher recycling rate than plastic bottles.
About Tohi Ventures
Tohi is a healthy lifestyle brand creating innovative, antioxidant-rich Aronia Berry-based products in the Healthier for You consumer category. Tohi sources Aronia Berries directly from growers in the Midwest, supporting their efforts to increase awareness of this specialty crop. Tohi Ventures is the creation of two female entrepreneurs dedicated to seeking new and powerful ways to help consumers make purposeful decisions in the pursuit of wellness. For more information, visit DrinkTohi.com. Fans can follow Tohi on Instagram, Facebook and LinkedIn.
About Sporting Kansas City
Sporting Kansas City is owned by Sporting Club, an entity founded by a group of local business and community leaders comprised of the Patterson Family, Cliff Illig, Pat Curran, Greg Maday and Robb Heineman. Sporting prides itself on a commitment and vision to provide high-performance experiences. Sporting Club purchased the team from the Hunt Sports Group in 2006, and under its direction has opened Swope Soccer Village, Children's Mercy Park, Wyandotte Sporting Fields and Pinnacle while investing in the Sporting KC Academy and Swope Park Rangers for developing local youth into homegrown talent. A charter member of Major League Soccer, Sporting are two-time MLS Cup champions (2000, 2013) and four-time winners of the Lamar Hunt U.S. Open Cup (2004, 2012, 2015, 2017). Learn more at SportingKC.com.
Director of Communications, Sporting Kansas City
SOURCE Tohi Ventures