Sprint Announces Exclusive New Rate Plan for iPhone 6 and iPhone 6 Plus and a Revolutionary New Way to Acquire iPhone

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OVERLAND PARK, Kan., Sept. 12, 2014 /PRNewswire/ -- Sprint is proud to offer iPhone 6 and iPhone 6 Plus, the biggest advancements in iPhone history, beginning on Friday, Sept. 19. Demonstrating the best value in wireless Sprint will offer the Sprint Simply Unlimited Plan exclusively for iPhone 6 and iPhone 6 Plus, giving new and existing customers unlimited data, talk and text while on the Sprint network for only $50 per month.¹ Sprint will allow iPhone 6 and iPhone 6 Plus customers to connect to its fast LTE network, including Sprint Spark, an enhanced LTE service.² Customers can pre-register starting today at www.sprint.com/iphone and pre-orders begin on September 12 at www.sprint.com/iphone, Sprint retail stores or through Sprint Telesales at 1-800-Sprint1.

In addition, Sprint introduced the iPhone for Life Plan, the most economical way to get any new iPhone 6 or iPhone 6 Plus. iPhone 6 is only $20 per month for 24 months for a 16GB model, and iPhone 6 Plus is only $25 per month for 24 months for a 16GB model – there are no out-of-pocket costs and the plan guarantees a new device every two years. At the end of 24 months, customers in good standing can upgrade, purchase the leased phone or continue leasing on a month-to-month basis.³

iPhone 6 and iPhone 6 Plus are the biggest advancements in iPhone history, featuring two new models with stunning 4.7-inch and 5.5-inch Retina HD displays, and packed with innovative technologies in an all-new dramatically thin and seamless design that is still comfortable to hold and easy to use. Both models are better in every way and include: the Apple-designed A8 chip with second generation 64-bit desktop-class architecture for blazing fast performance and power efficiency; advanced iSight and FaceTime HD cameras; ultrafast wireless technologies; and Apple Pay, an easier way to simply and securely make payments with just the touch of a finger.*

The new iPhones include iOS 8, the latest version of the world's most advanced mobile operating system, featuring a simpler, faster and more intuitive user experience with new Messages and Photos features, predictive typing for Apple's QuickType keyboard and Family Sharing. iOS 8 also includes the new Health app, giving you a clear overview of your health and fitness data and iCloud Drive, so you can store files and access them from anywhere.

"We have made a commitment to offer the best value in wireless to any individual, couple or family, and we are excited to offer our customers the innovative iPhone 6 and iPhone 6 Plus with an exclusive unlimited plan," said Marcelo Claure, Sprint CEO. "In addition, we're proud to introduce a revolutionary new way for American consumers to acquire the iPhone 6 and iPhone 6 Plus. Our iPhone for Life Plan allows customers access to iPhone 6 with the industry's lowest monthly fee of $20 with no out-of-pocket costs, and it guarantees a new device every two years."

Sprint has introduced differentiated rate plans that provide the best value in wireless whether you're an individual, couple, or family. The best value for an individual is the Simply Unlimited Plan for the iPhone 6 and iPhone 6 Plus. For a family, the best value is Sprint Family Share Pack, a new shared-data plan that offers double the high-speed data at the same or lower price as AT&T and Verizon Wireless.

Sprint customers can also acquire the new iPhone 6 and iPhone 6 Plus by purchasing through Sprint Easy Pay. Qualified customers pay $0 down and $27.09 per month for 24 months for a 16GB iPhone 6 or $31.25 per month for 24 months for a 16GB iPhone 6 Plus.⁴ Customers can also purchase iPhone 6 and iPhone 6 Plus with a traditional two-year agreement. iPhone 6 will be available for $199.99 for the 16GB model, $299.99 for the 64GB model and $399.99 for the 128GB model. iPhone 6 Plus will be available for $299.99 for the 16GB model, $399.99 for the 64GB model and $499.99 for the 128GB model. Customers purchasing under these offers can activate on an unlimited plan for $85 per month or on a Sprint Family Share Pack Plan. (All prices exclude taxes.)

For a limited time, Sprint is offering two special deals: (1) Customers can get a free 16GB iPhone 6, valued at $199.99, after instant credit when they trade-in any used iPhone model at Sprint stores in good working condition⁵ and sign-up for a two-year agreement. (2) Customers who bring their number from another carrier and activate an iPhone 6 or iPhone 6 Plus on the Sprint Simply Unlimited Plan, Sprint will buy out their family's contracts with a Visa Prepaid Card worth up to $350 per line.⁶ The switching offer will be available at Sprint stores and through Sprint Telesales.

Sprint already has built its 4G LTE network to serve more than 255 million people, with more on the way, making it easy for customers to take advantage of all the great features on the iPhone 6 and iPhone 6 Plus. In addition to Sprint's all-new 3G network and its 4G LTE network, Sprint is deploying Sprint Spark, a technology designed to greatly improve the performance of video and other bandwidth-intensive applications, including new generations of online gaming, virtual reality and advanced cloud services. It enables stutter-free video chat on-the-go and mobile gaming that leaves lag behind. Sprint Spark is an enhanced LTE service that's built for data and designed to deliver average wireless speeds of 6-15Mbps and peak wireless speeds of 50-60Mbps today on capable devices, with increasing speed potential over time. Sprint plans to reach 100 million Americans by year-end with the service.²

For more information on iPhone, please visit: www.apple.com/iphone.

About Sprint

Sprint (NYSE: S) is a communications services company that creates more and better ways to connect its customers to the things they care about most. Sprint served more than 54 million customers as of June 30, 2014, and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; leading no-contract brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. The American Customer Satisfaction Index rated Sprint as the most improved U.S. company in customer satisfaction, across all 43 industries, over the last six years. Sprint has been named to the Dow Jones Sustainability Index (DJSI) North America in 2011, 2012 and 2013. You can learn more and visit Sprint at www.sprint.com or www.facebook.com/sprint and www.twitter.com/sprint.

¹The $50 Unlimited Plan features unlimited talk, text and data while on the Sprint network for up to 10 lines for $50 per month for any new or existing customer who purchases or leases a non-discounted iPhone 6 or iPhone 6 Plus through October 16, 2014. Excludes premium content, international, roaming, taxes and Sprint surcharges. Prohibited network use rules apply. To improve data experience for the majority of users, throughput may be limited, varied or reduced on the network.

²Sprint Spark (enhanced LTE) is available in limited markets. Sprint Spark actual deployment plans and speeds will be determined over time based on many factors, including build economics and the availability of equipment, devices and applications.

³ No equipment security deposit required. Req. service plan. Customer is responsible for insurance and any repairs. If service or lease is cancelled early, the remaining lease payments become due immediately and customer must return the device or pay the purchase option. Future leasing subject to device availability and monthly payments may vary. Service plan rates and availability are subject to change. Payments exclude monthly taxes.

⁴ MSRP: iPhone 6 (16GB) $649.99 and iPhone 6 Plus (16GB) $749.99.

⁵ Offer ends Sept. 30, 2014. Trade-in must be in good working condition. Subject to other terms of Sprint Buyback Program^.

⁶ All lines must be ported from an active wireless line at another carrier and remain active and in good standing for at least 45 days to receive the prepaid card. Offer available Aug. 22, 2014 – Oct. 31, 2014. Allow 12 weeks for your prepaid card to arrive. Register at www.sprint.com/jointoday.

SOURCE Sprint