Steel Market Development Institute To Sponsor Motor Press Guild's Annual Track Days Driving Event
ORANGE, Calif., Sept. 21, 2016 /PRNewswire/ -- The Motor Press Guild, Southern California's membership-based organization of automotive journalists, publicists and analysts, and the largest association of its kind in the U.S., is proud to announce the Steel Market Development Institute (SMDI) will sponsor its popular annual Track Days driving event held in October at Willow Springs Raceway.
SMDI increases the use of steel by developing and communicating innovative materials and designs. The organization works to differentiate steel based on its environmental performance and demonstrate steel as the highest value material in the automotive, construction and packaging markets.
This year, MPG's annual Track Days will be held October 4-5 at the "Big Willow" track. Automotive manufacturers support the event by providing new vehicles for MPG journalist members to drive, enabling them to spend considerable time behind-the-wheel in preparation for filing stories and reports. Track Days is always an important opportunity to network as well.
"We are very honored to have the Steel Market Development Institute and its investor steel producers support our membership programs," stated Jason Fogelson, President of the MPG.
"We look forward to having them join us during our two-day event and spend time with all our journalists and automotive partners."
"As one of the largest automotive media associations, we look forward to partnering with the Motor Press Guild and seeing the large mix of vehicles at the event" said Jody Hall, vice president, automotive market for SMDI. "Whether a truck, SUV or compact vehicle, driving is a critical part of everyday life and automakers are looking at their carbon footprint in an effort to meet CAFE requirements and reduce greenhouse gas emissions. We are bringing awareness to consumers and the media on the environmental benefits of advanced high-strength steels."
The MPG is the largest automotive media association in North America. This exclusive, non-profit organization is dedicated to upholding the highest ideals in automotive journalism and promoting education and information exchange within the motoring press. For more information, please visit www.motorpressguild.org.
The American Iron and Steel Institute serves as the voice of the North American steel industry in the public policy arena and advances the case for steel in the marketplace as the preferred material of choice. AISI also plays a lead role in the development and application of new steels and steelmaking technology. AISI is comprised of 19 member companies, including integrated and electric furnace steelmakers, and approximately 125 associate members who are suppliers to or customers of the steel industry.
SMDI increases the use of steel by developing innovative materials, applications and value-added solutions for customers in the automotive, construction and packaging markets. SMDI automotive investors include: AK Steel Corporation, ArcelorMittal and Nucor Corporation. For more information on SMDI, visit www.autosteel.org or follow @SMDISteel on Twitter.
Media Contacts:
Pete Evanow
Business Operations Manager
MPG
[email protected]
Tel: 714.921.9449
Deanna Lorincz
Senior Director, Communications
Steel Market Development Institute
[email protected]
Tel: 248.945.4763
Ann Marie Fortunate
Account Supervisor
Franco Public Relations Group
Tel: 313.567.5040
[email protected]
Erica Swoish
Franco Public Relations Group
Tel: 313.567.5014
[email protected]
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SOURCE Motor Press Guild (MPG)
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