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Stirring up the hummus industry, Baruvi Fresh's Hummustir continues to roll out in major food retail stores nationwide


News provided by

Baruvi Fresh LLC

May 01, 2017, 09:12 ET

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NEW YORK, May 1, 2017 /PRNewswire/ -- Since its launch in October 2016, hummustir has already been unveiled in the largest food retail stores across the U.S. including Walmart, Wegmans, Fairway, Bed, Bath & Beyond, Citarella, Central Market, Woodmans Market and Fresh Thyme with many more of the country's leading chains to follow.

Revolutionizing the hummus category with the introduction of the industry's first USDA organic, non-refrigerated and preservative free hummus, hummustir is quickly becoming the nation's go-to healthy hummus.

Hummustir Story
Hummustir Story
Hummustir Story

The innovative packaging designed to preserve the freshness of the ingredients without the need for preservatives, is the first specially designed packaging of its kind to be used in this food category.

Synthetic preservatives like potassium sorbate are typically used to extend the shelf life of refrigerated hummus and other refrigerated foods such as canned goods, desserts and dairy products, which studies have claimed are genotoxic, potentially causing damage to genetic information, white blood cells, digestion and skin.

Hummustir includes three individual packets consisting of organic chickpea puree, organic tahini and spices, offering consumers a shelf-stable hummus of up to a year before opening and remaining fresh without the use of GMO's or any artificial additives.

"It is our philosophy that everyone should have access to real food with real ingredients," said Alon Kruvi, Hummustir's Co-Founder. "Hummustir makes it easy for people to enjoy the health benefits that come from fresh, delicious hummus without making it from scratch."

Enjoyed as a snack and as a healthy addition to any meal, hummustir is also the ideal hummus for everyone to customize. Adds Kruvi, "Many are surprised at just how smooth the hummus is given that it simply contains a blend of purely organic ingredients. This makes it easy for everyone to add their own personal flavor."

With just a stir, hummustir allows consumers to reap the rewards of the once healthy food that has since been stripped of its high levels of nutrition. Containing just 45 calories per serving, around half the average calorie content found in most refrigerated hummus products, hummustir is loaded with heart-healthy omega 3's, vitamins and minerals. 

Hummustir comes in four delicious flavors:

  • CLASSIC Our traditional classic flavor has the perfect balance of chickpeas, tahini and a dash of sea salt for a rich, smooth and delicious hummus that tastes great with just about anything.
  • VILLAGE STYLE A mouthwatering combination of garlic and cumin beautifully blended for dipping, spreading and stirring into your favorite foods.
  • MEDITERRANEAN STYLE A squeeze of tangy lemon gives our traditional hummus a zesty twist for a more exotic hummus experience.
  • BLAZIN Spice things up with a hint of habanero for an extra kick to your dip.

Hummustir is available for purchase in major retail food chains and grocery stores featured on http://www.hummustir.com/wheretobuy and online.

About hummustir

Hummustir was launched in August 2016 by hummus connoisseurs and Co-Founders Alon Kruvi, Rakesh Barmecha and Vineet Bokaria, with the aim of producing organic hummus that makes it simple for everyone to enjoy.
Spending years researching, developing and perfecting hummus fresh without preservatives and chemicals used to extend shelf life and enhance flavor like in the ones you see lining the refrigerator shelves in stores, the founders shared a vision of creating a nutritional hummus to positively impact the food industry and consumers everywhere.
From crafting the perfect recipe that maintains the smooth consistency of authentic hummus using the finest quality organic ingredients to creating its innovative packaging, each step is thoughtfully designed with everyone in mind. This is because eating real food, made from natural ingredients should be accessible to everyone, a philosophy that's behind the creation of each and every hummustir.

Media Contact:

Tamar Mendelsohn
[email protected]

Related Links

http://www.hummustir.com

SOURCE Baruvi Fresh LLC

Related Links

http://www.hummustir.com

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