Stronger Than Ever: CTV's ETALK Remains Canada's #1 Entertainment News Show Throughout Awards Show Season
– ETALK's Season 13 award season increases 7% year-over-year, and grows double digits in all key adult demos –
– Across all 15 major award shows and events to date, ETALK's coverage continues to out-perform ET CANADA with total viewers and the key A25-54 demo, with double and triple digit advantage in the two key demos –
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TORONTO, April 15, 2015 /CNW/ - Season 13 remains supreme for CTV's ETALK as Canadians continue to choose the entertainment program as their #1 destination for red carpet and post-award show coverage. With 717,000 viewers, ETALK's award season average audience has increased 7% year-over-year. ETALK's award season audience is also 54% higher than its Canadian competitor ET CANADA (Global, 467,000) and 8% higher than ET (Global, 666,000). From Hollywood's most prestigious events including THE EMMYS® and THE OSCARS®, to the final notes heard at the JUNOS, in some instances ETALK saw double and triple digit lead across all key demos.
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"Through 13 straight seasons, ETALK continues to make history as the country's most-watched and trusted source for unparalleled award season coverage at home and across the country," said Morley Nirenberg, Director of Production/Executive Producer, ETALK. "We're so thankful for our loyal viewers and their increasing support for such a big part of our season."
Below is a closer look at ETALK's awards and special event season coverage to date (2014-2015):
| ETALK advantage over ET CANADA |
||||
| Event |
P 2+ |
P 18-49 |
P 25-54 |
F 25-54 |
| MTV VIDEO MUSIC AWARDS |
36% |
77% |
22% |
9% |
| THE 66TH PRIMETIME EMMY AWARDS |
109% |
116% |
106% |
110% |
| AMERICAN MUSIC AWARDS |
51% |
66% |
66% |
55% |
| GOLDEN GLOBE® Nominations |
74% |
74% |
79% |
89% |
| THE PEOPLE'S CHOICE AWARDS |
105% |
280% |
181% |
146% |
| THE 72nd ANNUAL GOLDEN GLOBE AWARDS |
32% |
32% |
36% |
42% |
| OSCAR Nominations |
81% |
160% |
133% |
112% |
| CRITIC'S CHOICE AWARDS |
64% |
188% |
111% |
100% |
| SCREEN ACTORS GUILD AWARDS® |
37% |
81% |
59% |
28% |
| SUPER BOWL XLIX |
75% |
71% |
102% |
83% |
| THE GRAMMY AWARDS® |
45% |
72% |
79% |
47% |
| WRITERS GUILD AWARDS |
27% |
-1% |
27% |
14% |
| THE OSCARS |
50% |
67% |
48% |
17% |
| THE 2015 CANADIAN SCREEN AWARDS |
22% |
25% |
19% |
3% |
| THE 2015 JUNO AWARDS |
33% |
36% |
60% |
41% |
Awards season and special events continue and the celebrating doesn't stop for ETALK, as the #1 Canadian entertainment news team gets set to deliver wall-to-wall coverage of the 2015 MUCH MUSIC VIDEO AWARDS Monday, June 22 at 7 p.m. ET/PT on CTV and CTV GO.
ETALK airs weeknights at 7 p.m. ET/PT on CTV and CTV GO, 7:30 p.m. ET/PT on CTV Two, and 6:30 p.m. ET on E!
SOCIAL MEDIA LINKS:
Twitter:
@CTV_PR
@CTV_Television
@etalkCTV
Ben Mulroney – @BenMulroney
Danielle Graham – @DanielleGraham
Lainey – @LaineyGossip
Traci Melchor – @stayfabulous
Devon Soltendieck – @DSoltendieck
Jessi Cruickshank – @JESSI
Facebook:
facebook.com/ctv
Facebook.com/etalkCTV
Instagram:
ETALKCTV
BellMediaPR
About ETALK
Hosted by Anchor Ben Mulroney, with Co-Anchor Danielle Graham, Reporters Lainey Lui, Traci Melchor, Devon Soltendieck, and L.A. Correspondent Jessi Cruickshank, ETALK is the #1 most-watched entertainment newsmagazine in Canada. From the OSCARS® and the EMMY® Awards, to the GOLDEN GLOBE®, and JUNO Awards, ETALK is front-and-centre, delivering up-to-the-minute news in film, television, music, and more. Celebrating both home-grown talent and international stars, ETALK became the first daily Canadian entertainment newsmagazine when it launched in 2002. ETALK is produced by Bell Media Production, and Morley Nirenberg is Director of Production and Executive Producer. Nanci MacLean is Vice-President, Bell Media Production. Mike Cosentino is Senior Vice-President, Programming, CTV Networks. Phil King is President - CTV, Sports, and Entertainment Programming. More information about ETALK can be found at etalk.ca, as well as on Facebook and @etalkCTV.
About CTV
CTV is Canada's #1 private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV has been Canada's most-watched television network for the past 13 years in a row. CTV is a division of Bell Media, Canada's premier multimedia company with leading assets in television, radio, digital, and Out-of-Home. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada's largest communications company. More information about CTV can be found on the network's website at CTV.ca.
– CTV –
Source: Numeris (BBM Canada), Awards and Special Events Coverage based on 2014-15 audiences from Aug 25 & 26; Nov 24; Dec 11; Jan 8, 12, 15, 16, 26; Feb 2, 9, 16, 23; and March 2 & 16 vs. comparable dates last year.
SOURCE CTV
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