CONSHOHOCKEN, Pa., Aug. 17, 2011 /PRNewswire/ -- TargetX, the nation's leading provider of student recruiting technology and consulting, has been named one of the fastest-growing private companies in America for the fifth consecutive year by Inc. magazine.
"With this accomplishment," wrote Editor-in-Chief Jane Berentson, "TargetX joins the rarified company of enterprises that have appeared on the list multiple times, many of which have grown to become national icons."
Founded in 1998 as an email marketing company for colleges and universities, TargetX has evolved into a unique student-recruiting company that offers both technology tools and consulting services designed to help schools recruit today's more sophisticated, web-savvy students.
"To make the Inc. 5000 list for five consecutive years is a testament to the talent and commitment of the people on the TargetX team," said CEO Brian Wm. Niles. "They make it possible for us to offer the industry's leading technology, along with best-practice support and consulting so necessary today. Clients respect and value our products, but it's our knowledge and experience in college admissions and marketing that they cherish most."
A few years ago TargetX coined the phrase "relationship recruiting" to reflect the increasing need for colleges to connect with prospective students and develop relationships that lead to enrollment. The heart of TargetX's ability to help with relationship recruiting is the Student Recruitment Manager (SRM), a groundbreaking CRM system designed specifically for admissions offices.
TargetX chose to build the SRM on the proven Force.com platform of Salesforce.com, the worldwide leader in on-demand Customer Relationship Management (CRM). The result is a cloud-based system that is the most powerful, mobile and customizable recruiting tool in higher education.
TargetX is also the industry leader in the increasingly critical area of in-person events, including campus visits and open houses. TargetX's "Experience Team," headquartered in Atlanta, has built a national reputation for delivering consulting services that build relationships with students and their families.
"No other company offers the breadth of technology and services to recruit today's Millennial generation," said Niles. "During these challenging times for higher education, having such a skilled and experienced team puts us in position for continued growth and success."
Founded on the belief that colleges need to change the way they recruit students, TargetX has been educating the industry of higher education since 1998. The company blends powerful technology with a bold approach to consulting so that schools can build stronger relationships and increase yield. More recently, TargetX launched a new Education & Training Center (ETC) where admissions professionals can collaborate and brainstorm with colleagues and thought leaders through coursework and office retreats.
To learn more, visit www.targetx.com