'Substitute Your TV' at Currys

-- Customers Set to Score Savings of up to 100 pounds Sterling when they Trade-in old TVs

-- Combined With Summer Sale Offers - Savings of up to 300 pounds

Jun 14, 2010, 07:04 ET from DSGi plc

LONDON, June 14 /PRNewswire/ -- Starting on 12 June, Currys is offering its customers fantastic savings on TVs as it celebrates the World Cup with its new 'Substitute Your TV' trade-in promotion. Currys is inviting customers to trade-in televisions against a range of 70 different Plasma and LCD TVs included within the promotion. Customers trading in an old TV set to buy a new 40" model will save 100 pounds off the price, while those purchasing a new 32" or 37" screen will save 50 pounds on the trade-in - and combined with some great Summer Sale deals in stores customers can save up to 300 pounds on some models. This new TV trade-in follows Currys' hugely popular 'Cash for Goals' promotion, where customers will receive 10 pounds for every goal England scores in the World Cup, when purchasing any TVs priced 599 pounds or over.

Any TVs that customers bring in for trade-in will be responsibly recycled by Currys. Currys offers free recycling on any electrical products, regardless of whether customers are buying new products instore or not.

For more information contact:

Brett Lowther Talk PR