Sun Basket Meal Kit Service Has Appointed Dr. David Katz as Chief Science Advisor
Nationally Recognized Nutrition Leader Will Prioritize Food as Medicine through Clinical Trials and Enhanced Nutritional Standards
SAN FRANCISCO, Dec. 11, 2018 /PRNewswire/ -- Sun Basket, a leading healthy meal kit company, has appointed Dr. David Katz as the company's Chief Science Advisor. Katz, a nationally recognized nutrition leader who founded the Yale-Griffin Prevention Research Center, will help Sun Basket build the first online food-as-medicine platform that connects dietary and health needs with a direct-to-consumer, personalized food fulfillment platform that can reach 98 percent of U.S. households.
As Sun Basket's Chief Science Advisor, Katz will help develop clinical trials designed to show that Sun Basket's approach to healthy eating can contribute to one's overall health, reduce the risk of preventable diseases, and dramatically reduce health costs. Sun Basket believes that supporting healthy eating represents not only a major public benefit, but a great business solution for health insurance organizations and self-insured corporations seeking to reduce fast-rising health care costs.
Over 100 million Americans are at risk of preventable diseases such as cancer, diabetes, and heart disease, all of which are highly influenced by nutrition. In response, Sun Basket has made Food As Medicine a top strategic priority in 2019. The company is already working with health insurers and self-insured corporations to develop programs that improve consumers' health, while reducing insurer costs.
"We founded Sun Basket to enable consumers to have a healthier lifestyle, with the goal to make our healthy meals more accessible to everyone," said Adam Zbar, CEO and Co-Founder of Sun Basket. "I'm thrilled to have Dr. Katz on board to help Sun Basket build the first online Food As Medicine platform that helps our customers take control of their dietary health, through meals that are delicious and easy to make."
Sun Basket has also become an organizational member of True Health Initiative (THI), a growing coalition of world-renowned health experts committed to educating on time-honored, proven principles about lifestyle as medicine, based on six core principles of healthy living. Dr. Katz is the founder and president of True Health Initiative.
"The True Health Initiative collaboration with Sun Basket allows us to collectively pioneer the most groundbreaking, healthy meals that can be delivered straight to customers' homes; making it easier than ever for them to transform their eating habits and lives," said Dr. David Katz, Chief Science Advisor for Sun Basket. "Clinical trials will be the first step we take, of many, to offer a clearer path to health and wellness."
Dr. Katz will also lead an Advisory Council, a panel to be composed of top scientists and doctors, to focus on preventative and lifestyle medicine through THI. With the help of this panel, Dr. Katz will work to further enhance Sun Basket's nutritional standards, ensuring the brand continues to provide the highest-quality food to customers.
For more information, visit www.sunbasket.com.
About Sun Basket
Founded in San Francisco in 2014 by Webby-winner Adam Zbar and Chef Justine Kelly, former Head Chef at the Slanted Door, a James Beard Award-winning restaurant, Sun Basket is an innovative, healthy cooking service that delivers the best pre-measured, organic produce, clean ingredients and easy-to-cook, delicious recipes weekly to your door. Sun Basket saves busy people the time of planning and shopping so they can focus on the fun part of cooking and enjoying the meal. Personalized for your lifestyle and diet, Sun Basket provides a seasonally inspired Chef's Basket, along with Paleo, Lean & Clean, Gluten-Free, Vegan, Vegetarian, Pescatarian, Mediterranean, Diabetes-Friendly, and Quick & Easy meal plans. Based in San Francisco, Sun Basket is backed by top-tier venture capitalists. Don Barnett, co-founder of organicgirl produce is COO. For more information, please visit https://sunbasket.com or find the brand on Facebook, Instagram, Pinterest or Twitter.
About True Health Initiative
True Health Initiative (THI) is the global voice for lifestyle as medicine. THI exists to make evidence-based fundamental truths about healthy, sustainable living and eating common knowledge. Through unity, we will change the global understanding of the lifestyle practices that most likely help people live longer and live healthier, free of chronic diseases. We are supported by a growing coalition of more than 450 experts including physicians, scientists, nutritionists and authors from more than 40 countries. THI was founded in association with the American College of Lifestyle Medicine. One Voice. Truth Over Trend.
SOURCE Sun Basket
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