Supply Chain, Market Access in Ohio's Enterprise Appalachia Support Ideal Business Startup Location

Inc. white paper examines how entrepreneurs and small business owners can optimize supply chain management through ready access to supply chains and markets

Jun 15, 2010, 10:49 ET from Ohio Business Development Coalition

COLUMBUS, Ohio, June 15 /PRNewswire/ -- Access to commercial networks and markets in Ohio's Enterprise Appalachian Region supports best practices in supply chain management, giving companies a significant edge in profitability, quality and service, according to a recent Inc. magazine white paper.

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"Real Best Practices for Supply Chain Optimization," is the third in a series of Inc. white papers discussing ideal selection criteria for business startup – access to supply chain and markets, access to business capital and support services, access to knowledge and labor and access to a balanced life. It offers a prescription for efficiently managing the supply chain – the continuum of materials, information, and finances needed to convert raw materials or resources into a product or service delivered to the final customer.

"Savvy entrepreneurs know that choosing the ideal location to start a business can mean the difference between success and failure," said Ed Burghard, executive director of the Ohio Business Development Coalition. "The Appalachian Ohio Region has become a hub for entrepreneurial enterprise, in part because its location in Ohio's manufacturing heartland provides access both to a strong supply chain and a ready market for products and services."

One company that has thrived as a result of its location in Appalachian is Rocky Brands. CEO Mike Brooks cites the area's hardworking 21st century workforce and location within 600 miles of 60 percent of the U.S. population as factors that created an ideal location for this world leader in rugged outdoor and occupational footwear headquartered in Nelsonville, Ohio.

He says excellent schools and low cost of living make it easy to attract and retain talent, while his employees stay sharp through study in Ohio's first-class higher education system at Hocking College and Ohio University. A strategic location in Enterprise Appalachia supports efficient product distribution through more than 3,000 outlets nationwide.

In addition to business success, Enterprise Appalachia offers the avid outdoorsman a work-life balance he has found nowhere else. Through the airport in nearby Columbus, he takes easy day-trips to meet with customers, often returning home in time for dinner and a walk in the area's pristine woodlands with his wife. He can have it all – professional success and a rewarding personal life – without sacrificing one for the other.

Visit to learn how Ohio's Enterprise Appalachia delivers the ideal location criteria for business start-ups: access to supply chain and markets, access to capital, access to knowledge and labor and access to a balanced life.

About the Ohio Business Development Coalition

The Ohio Business Development Coalition is a nonprofit organization that provides marketing strategy and implementation to support Ohio's economic development efforts. For more information, visit PW-OBDC-06152010

SOURCE Ohio Business Development Coalition