Swanson Health Kicks Off Year-Long 50th Birthday Celebration By Giving Away A Year Supply Of Probiotics

FARGO, N.D. and CHICAGO, March 5, 2019 /PRNewswire/ -- From too much screen time to stress and sleepless nights, life throws a lot your way. This can all take a toll on your health, but you can fight back with trusted vitamins and supplements for everyday life. Since 1969, millions have trusted Swanson Health for quality wellness products at a great value. Now, in their 50^th year, they're kicking off birthday festivities at Natural Products Expo West and helping you fight back against life's daily perils with their Antidotes for Everyday Life and the chance to win a year's supply of probiotics.

"Swanson has a long history of supporting wellness in America, starting with our first catalog in the 60s to our online storefront today," said Katie Doyle, Chief Executive Officer of Swanson Health. "In 1969 we launched our first health product—vitamin E—right from America's heartland, where we're still proudly based today."

For the past five decades, Swanson has kept pace with changing health needs, with award-winning products and timeless wellness solutions that everyone should add to their daily routine as Antidotes for Everyday Life.

"The reality is we're all constantly facing the perils of everyday life," said Lindsey Toth Bristol, MS, RD, Swanson registered dietitian. "Increased screen time, long work hours, less sleep, too many meals without fruits or vegetables—these all take a real toll on your health."

Swanson's search for help with life's little perils began in 1969 with vitamin E, and many of their Antidotes for Everyday Life soon followed suit as nutrition research and science flourished—with something for everyone.

FOR THE ALWAYS ON
We're on computers, watching TV and collectively checking our phones about 8 billion times a day.¹ That adds up to a lot of blue light exposure—50% of eye doctors report an increase in digital eye strain and effects from blue light.² Macular carotenoids like lutein and zeaxanthin are plant pigments that help filter digital device blue light and deliver antioxidant support to your eyes.

FOR THE UP 'TIL DAWN
So much to do, so little time. Did you know that over 40% of Americans admit that they're tired most of the week?³ But optimized nutrition can help keep you energized. B-complex vitamins are particularly beneficial for energy production—they're essential for converting food into fuel, making them popular for unlocking energy.

FOR THE OVERSTRESSED
Feeling frazzled? It's estimated that stress accounts for 75% of all visits to the doctor, and 43% of adults experience symptoms of stress.⁴ Omega-3 fatty acids fight back against many of the health concerns that stress can provoke. They also support a healthy stress response by supporting antioxidant and neurotransmitter activity, in addition to their established heart and brain health benefits.

FOR THE TOUGH TO DIGEST
Pizza night again? We get it. Life can get in the way of the best intentions. Each year, 32.3 million visits to the doctor are about digestive concerns.⁵ Your diet can disrupt gut microbes, having a domino effect on health. About 70% of your immune system is in your digestive tract, and your digestive health affects nutrient absorption, sleep quality and more.^6,7 Probiotics reinforce a healthy gut by delivering friendly bacteria to help maintain balance, contributing to overall health.

AND FOR THE BADLY NEEDED REST
The Centers for Disease Control and Prevention (CDC) reports that about 30% of U.S. workers sleep 6 hours or less each night—that's 40 million sleep-deprived people!⁸ Melatonin is a hormone that helps maintain healthy sleep-wake patterns, but factors like blue light exposure and age may decrease levels. If you're having trouble sleeping, a melatonin supplement may help regulate your body's circadian rhythm.

To learn more about Swanson's award-winning Antidotes for Everyday Life, check them out on Lifetime TV, experience them in-person at Natural Products Expo West when Swanson kicks off birthday activities at their birthday champagne toast, or incorporate them into your own daily wellness routine with Swanson's affordable antidotes bundle at swanson.com/antidotes.

WIN A 1-YEAR SUPPLY OF PROBIOTICS
Swanson Health is also celebrating 50 years of wellness with a series of giveaways all year long, starting this month with their Trust Your Gut giveaway.

The same year that digestion-friendly probiotics were discovered in the scientific community, Swanson launched their own line of probiotics. With continued innovation, Swanson now offers a wide range of probiotic supplements to help keep your gut healthy and immune system strong. You can experience the benefits of this Antidote for Everyday Life yourself. Enter for the chance to win a grand prize of a 1-year supply of Swanson's Probiotic for Daily Wellness and a free BIOHM digestive health testing kit. Fifty runners-up will win a 2-month supply of Swanson probiotics, featuring 16 unique strains for total body wellness. See details at swanson.com/giveaway.

Share This: Fight back against the perils of everyday life with @SwansonHealth and enter the Trust Your Gut giveaway for a chance to win a 1-year supply of probiotics at swanson.com/giveaway #everydayperils

About Swanson Health
Swanson Health started in 1969 in Fargo, ND with a mission to offer pure and potent health products at a great value. Fifty years later, Swanson continues to innovate award-winning, science-backed health products, delivering affordable wellness solutions for mind, body and home. Their newest solutions include the expansion of their Real Food line, including Real Food Bone Broth Collagen and Real Food Protein, their new statin-friendly Coq10 + Vitamin K2, and additions to their science-backed, Pure Science Herbals line. Learn more about 50 years of wellness with Swanson and shop online at swanson.com/celebrate, and follow Swanson for expert advice and tips on social media at @SwansonHealth.

These statements have not been evaluated by the FDA. These products are not intended to diagnose, treat, cure or prevent disease.

¹ Americans Check Their Phones 8 Billion Times a Day. Time Magazine. http://time.com/4147614/smartphone-usage-us-2015/
² Eye Doctors are Concerned about Blue Light (Infographic): Vision Service Plan VSPBlog. https://vspblog.com/blue-light-study/
³ 43 Percent of Americans Admit They're Too Tired to Function at Work. Occupational Health & Safety. https://ohsonline.com/articles/2017/07/27/43-percent-of-americans-admit-they-are-too-tired-to-function-at-work.aspx
⁴ The Effects of Stress on Your Body. WebMD. https://www.webmd.com/balance/stress-management/effects-of-stress-on-your-body 
⁵ Centers for Disease Control and Prevention. Digestive Statistics. https://www.cdc.gov/nchs/fastats/digestive-diseases.htm
⁶ Let's Talk About Health: "Adding Years to Your Life, and Life to Your Years" By Ray Morgan Om.D Ph.D. https://books.google.com/books?id=LDdFDwAAQBAJ
⁷ Dietary Prebiotics and Bioactive Milk Fractions Improve NREM Sleep, Enhance REM Sleep Rebound and Attenuate the Stress-Induced Decrease in Diurnal Temperature and Gut Microbial Alpha Diversity. Frontiers in Behavioral Neuroscience. https://www.frontiersin.org/articles/10.3389/fnbeh.2016.00240/full
⁸ Short Sleep Duration Among Workers in the United States. Centers for Disease Control and Prevention. https://www.cdc.gov/mmwr/preview/mmwrhtml/mm6116a2.htm

SOURCE Swanson Health

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