SAN ANTONIO, Oct. 10, 2016 /PRNewswire/ -- SWBC is pleased to announce the promotion of Roxanne Lujan to Vice President of Marketing. In this role, Lujan will be responsible for setting and directing the corporate strategy for all of SWBC's divisions, including traditional, digital, sponsorship, TV, and social marketing. She will also oversee the creation and implementation of on-target marketing collateral and lead-generation initiatives.
"Roxanne's contributions have been instrumental in enhancing the SWBC brand," said Charlie Amato, SWBC Co-founder and Chairman. "Her extensive knowledge of both marketing and our products helps drive market awareness and qualified sales leads."
"Roxanne's dedication to SWBC is unmatched," said Gary Dudley, SWBC Co-founder and President. "With more than 11 years of experience at the company, she brings a wide range of proven results."
Lujan joined SWBC as an intern in 2005. Through the years, she has worked closely with the SWBC Leadership Team as a marketing representative for all product lines, most recently serving as the Assistant Vice President of Marketing. She graduated from The University of Texas at Austin on a full-ride merit scholarship where she received a Bachelor of Science in Public Relations, a Bachelor of Science in Kinesiology with a concentration in Sport Management, and a Business Foundations Certificate from the Red McCombs School of Business. She is currently a volunteer with Meals on Wheels of San Antonio.
Headquartered in San Antonio, SWBC is a diversified financial services company providing a wide range of insurance, mortgage, and investment services to financial institutions, businesses, and individuals. With offices across the country, SWBC is committed to providing quality products, outstanding service, and customized solutions in all 50 states. SWBC has been named one of the "100 Best Companies to Work for in Texas" for the past five years. SWBC is also one of San Antonio's Top Workplaces. For more information, visit SWBC's website at www.swbc.com.
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