Sweet Street Introduces Croissants, Pre-Proofed And Perfected

READING, Pa., March 3, 2015 /PRNewswire/ -- Sweet Street Desserts is known worldwide as the leading innovator in the dessert industry, baking for restaurants and cafes in over 60 countries, on every continent. Rooted in Sandy Solmon's, Founder and CEO of Sweet Street Desserts, principles that luscious and craveable foods have no bounds, the Company continues to reinvent itself with a new line of pre-proofed Croissants. Golden and flaky with lofty, buttery layers, these authentic, all-butter croissants are handcrafted to consistently deliver a perfect pastry with every bake. While providing an unfolding fragrant and flavorful experience for your customers to enjoy and savor throughout the day with a favorite beverage or as the perfect complement to a signature dish.

Sweet Street's process is the culmination of years of research and development steeped in experimentation. Building on the techniques of old-world patissers, they skillfully layer their dough with European-style butter, folding and rolling time and time again. Achieving the complexity of flavor and texture is realized through their extended fermentation period, slowly and naturally enhancing the essence and richness of the dough. When the dough is fully rested, their chefs craft it into its distinctive crescent shape. Pre-proofed for operational ease, Sweet Street's Croissants offer the simplicity of freezer-to-oven preparation.

From the Classic Butter Croissant lofted high by full-bodied buttery layers to the healthful indulgence of a Multigrain Croissant featuring a generous blend of 12 whole grains and toothsome seeds, Sweet Street's new line of four pre-proofed Croissants has something for everyone. Escape to almond euphoria with the Toasted Almond Croissant, the all-butter, golden and flaky croissant rises around a frangipane-like filling created by mixing toasted almond flour, toasted almond paste and freshly whipped pastry cream, strewn with dry roasted almonds. Or forever transform your expectations of the humble chocolate croissant. The Company's signature dough enfolds a handmade, rich chocolate filling, reminiscent of a flourless chocolate cake and brownie hybrid, maintaining its soft texture even at room temperature. For more information on these products visit https://www.sweetstreet.com/food-service/main/.

Visit Sweet Street at these upcoming industry tradeshows to sample these new products and more: Menu Directions- March 1-4, 2015 in Memphis, TN; Catersource- March 10-11, 2015 in Las Vegas, NV; Restaurant Leadership- March 22-25, 2015 in Scottsdale, AZ; Pizza Expo- March 24-26, 2015 in Las Vegas, NV.

About Sweet Street Desserts
Sweet Street Desserts, www.sweetstreet.com, was born in 1979, when founder Sandy Solmon began baking oversized chocolate chip cookies in a 2-bay garage in Reading, Pennsylvania. Today, Sweet Street is the leading innovator in the dessert industry, baking for restaurants and cafes in over 60 countries, on every continent. The Company's commitment to community, passion for artful food and dedication to quality remain the motivation behind every creation. Sweet Street offers over 400 luscious gourmet desserts from big cakes to brulee'd cheesecakes and macarons, dessert bars to loaves, and of course, Sandy's legendary cookies. Amazed by the power of good food shared, Sandy's collaborative experiences inspired her to open Cafe Sweet Street, www.cafesweetstreet.com, in Reading, PA. A locavore concept, Cafe Sweet Street features made-from-scratch lunches from pure, locally sourced ingredients. Her latest project, The Sweet Street Mobile Art Kitchen, is a food truck serving up American cuisine throughout the streets of Paris. Questions can be directed to Jennifer Matten at [email protected]. For more information visit www.sweetstreet.com.

Media contact: Jennifer Matten, 610.921.8113, [email protected]

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SOURCE Sweet Street Desserts

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