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SweeTARTS® Elevates the Gummy Candy Experience with New SweeTARTS Gummy Halos™


News provided by

Ferrara

May 20, 2025, 09:00 ET

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SweeTARTS Gummy Halos provides a unique combination of deliciously sweet and tart in every bite that only the SweeTARTS brand can deliver, now in popular gummy form

CHICAGO, May 20, 2025 /PRNewswire/ -- SweeTARTS®, the beloved candy brand that masterfully blends the unexpected combination of sweet and tart, is introducing its newest, one-of-a-kind innovation: SweeTARTS Gummy Halos candy. The soft and chewy ring-shaped gummies take iconic combinations to a whole new level with their unique flavors and textures.

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SweeTARTS Gummy Halos provides a unique combination of deliciously sweet and tart in every bite that only the SweeTARTS brand can deliver, now in popular gummy form.
SweeTARTS Gummy Halos provides a unique combination of deliciously sweet and tart in every bite that only the SweeTARTS brand can deliver, now in popular gummy form.
SweeTARTS Gummy Halos feature an airy, fluffy gummy bottom layer topped with a vibrant pink and blue chewy layer, all coated in the perfect blend of sweet and tart flavors.
SweeTARTS Gummy Halos feature an airy, fluffy gummy bottom layer topped with a vibrant pink and blue chewy layer, all coated in the perfect blend of sweet and tart flavors.

SweeTARTS Gummy Halos feature an airy, fluffy gummy bottom layer topped with a vibrant pink and blue chewy layer, all coated in the perfect blend of sweet and tart flavors. This new product features two exciting flavor combinations for the SweeTARTS portfolio: Blue Punch and Strawberries & Cream.

"SweeTARTS is the line of candies that dares to combine the delicious flavors of sweet and tart that everyone loves," said Kiren Devereux, Director of Marketing for SweeTARTS. "Now, we're daring to take the brand to new heights with Gummy Halos – a perfectly chewy, airy, soft, and fluffy gummy ring. We can't wait for everyone to enjoy this delicious new SweeTARTS innovation."

Whether you're hitting the open road with friends or embracing a well-deserved solo self-care moment at home, SweeTARTS Gummy Halos candy delivers a new flavorful twist on snacking. As the newest member of the SweeTARTS candy family, Gummy Halos take their place alongside fan favorites, like, Ropes, MEGA Rope, and Chewy Fusions, and more — continuing the SweeTARTS tradition of pushing candy innovation to delicious new heights.

Candy enthusiasts can find SweeTARTS Gummy Halos candy at retailers nationwide now. Available in convenient 3-ounce, 3.5-ounce, 6-ounce, and 11-ounce packages. 

For more information about SweeTARTS Gummy Halos or to find a retailer near you, visit www.sweetartscandy.com or follow @SweeTARTSCandy on Instagram and TikTok.

About SweeTARTS
First introduced in 1963, SweeTARTS® has grown into a fan-favorite candy brand known for its electrifying and unexpected flavor combination of delightfully sweet and deliciously tart. Available in an array of colorful candy creations, the SweeTARTS® product portfolio includes Original SweeTARTS®, SweeTARTS® Ropes®, SweeTARTS® Ropes® Bites, SweeTARTS® MEGA Rope, SweeTARTS® Mini Chewy, SweeTARTS® Giant Chewy, SweeTARTS® Chewy Fusions®, SweeTARTS® Gummies Fruity Splitz®, and several seasonal favorites. SweeTARTS® are available at mass, grocery, drug, and convenience stores nationwide, as well as online through e-commerce partners. To find a retailer near you, and to learn more about the SweeTARTS product portfolio, visit www.sweetartscandy.com and follow @SweeTARTSCandy on Instagram and TikTok.

About Ferrara®
For more than 115 years, Ferrara has created sugar confections that enable moments of sweetness, celebration, and connection for candy lovers of all generations. Today, the company is a leading sugar confectioner in the United States and Brazil, with global sales in more than 40 countries. Ferrara boasts a passionate team of more than 8,500 employees creating and delivering hundreds of products sold under 30+ popular brands like Brach's®, Jelly Belly®, NERDS®, SweeTARTS®, Laffy Taffy®, and Trolli® to more than 67 million U.S. households annually and popular Dori products under brands such as Dori, Gomets, Pettiz, and Yogurte 100 in Brazil. Ferrara has its global headquarters in Chicago and an operational network of more than 27 locations in North America, Brazil, China, and Thailand that includes manufacturing, distribution, sales, and R&D facilities. Ferrara is a privately held, Ferrero-related company.

Learn more at www.ferrara.com or www.linkedin.com/company/ferrara-. 

SOURCE Ferrara

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