Syncsort Announces Partner Edge Channel Program for Europe, the Middle East and Africa

Enables Resellers to Maximize Revenue Opportunities and Deliver Greater Value to Customers by Solving Data Protection Challenges More Holistically with NetApp Syncsort Integrated Backup

Mar 02, 2011, 03:00 ET from Syncsort Incorporated

HANNOVER, Germany, March 2, 2011 /PRNewswire/ -- CeBIT 2011 --


News Facts

  • Syncsort, a global leader in extreme performance data integration and data protection software, today announced that it is expanding the Syncsort Partner Edge Channel Program to Europe, the Middle East and Africa (EMEA) to support a growing number of channel partners in the region signing up to resell NetApp Syncsort Integrated Backup (NSB).
  • NSB offers simple, integrated and proven data protection that goes beyond deduplication to resolve all critical data protection needs. NSB is the fastest, easiest to use and most resource efficient data protection solution for physical and virtual servers running in heterogeneous environments.
  • The Syncsort Partner Edge Channel Program will empower resellers in EMEA with the education, training, support and incentives needed to extend their value proposition and build more profitable businesses with NSB.
  • The program is designed to be comprehensive and flexible, enabling resellers to expand into untapped markets where they were unable to compete prior to an integrated, easy-to-use, and reliable data protection solution like NSB.
  • The Syncsort Partner Edge Channel Program is built to reward partners who demonstrate a commitment to marketing and selling Syncsort as part of an overall value added strategy. Resellers gain the ability to improve profit margins, protect opportunities and generate recurring revenues.
  • The program offers three levels of participation – Authorized, Select and Elite – for which partners qualify based on goals, commitment and training.
  • Partners have access to Syncsort's iSYNC partner portal featuring a library of product information, ready-to-go campaigns, sales plays, new leads, quoting tools, opportunity registration and market development funds programs.

Supporting Quote

  • "The interest we have seen in NSB from customers and channel partners has been nothing short of remarkable," said Mike Kuehn, VP of Global Channels, Syncsort. "We have closed a significant number of transactions since launching NSB and resellers continue signing up at unprecedented rates. The opportunity is right now and channel partners recognize that NSB is a winning solution that can help them dramatically grow their businesses. Expanding the Syncsort Partner Edge Program to EMEA furthers our ongoing commitment to the channel and marks a big step forward in helping end customers around the world to go beyond deduplication to solve all of their pressing data protection challenges."

Additional Resources

About Syncsort

Syncsort is a global software company that helps the world's most successful organizations rethink the economics of data.  Syncsort provides extreme data performance and rapid time to value through easy to use data integration and data protection solutions.  With over 12,000 deployments, Syncsort has transformed decision making and delivered more profitable results to thousands of customers worldwide.  For more information visit:


Kevin Ruane, 201-746-7061,

SOURCE Syncsort Incorporated