Synthesio Announces Their New Release Focusing on Social Media Strategy Implementations That Scale

NEW YORK, Nov. 3, 2014 /PRNewswire/ -- Today, leading global Social Intelligence platform and social media monitoring tool, Synthesio, announced exciting new updates to its platform that will help improve the ability to implement social media strategy throughout organizations, while breaking down silos and promoting social success.

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"From the time we founded Synthesio, our goal has always been to take social media and make it useful for business and brands, we think that this update is a great step forward towards that goal," explained Synthesio's CEO Loic Moisand. "We know that the true value in social media is the ability to truly own it and use it throughout every aspect of your business, and this new update does exactly that. With our new command center, and advancements in account governance, our clients will be able to access, control, and promote their Social data and programs in a way that they never have before."

New improvements to the Synthesio platform include a new, sleek user interface with built in templates, use cases and best practices, updates to audience segmentation and targeting abilities, and advanced management of accounts and permissions across multiple projects.  Synthesio is also announcing a brand new Command Center providing unique ways to visualize, and promote social data, while focusing on live business facing metrics.

"As a leading social media tool for brands and businesses around the world, it is important that we understand what our customers need and provide them with the abilities and capabilities to get the most out of our platform and our team," said Leah Pope, VP of Global Marketing. "We know that our customers value complete access to their social data, and analytics across their organizations, and our new command center will help them scale their social programs across the business. In addition to the new command center, we have also included new templates allowing our customers to quickly build and access the right analytics for their business case and goals."

About Synthesio

Synthesio, named the leader in The Forrester Wave™: Enterprise Listening Platforms, Q1 2014 report, is a Global Social Intelligence Platform. Used by some of the world's top brands, and the agencies that support them, Synthesio is the framework for building social intelligence that provides real business results. Whether an organization's social team is built within Marketing or crosses multiple departments, business units or geographies, Synthesio helps teams listen, analyze, and engage with consumer conversations across social and mainstream media within one platform.  Founded in 2006, Synthesio has offices in New York, Paris, London, and Singapore. www.synthesio.com

Media Contact:
Adam Dalezman
Public Relations Manager
[email protected]
(646) 760-0021

SOURCE Synthesio

Related Links

http://www.synthesio.com