TEL AVIV, Israel, Oct. 17, 2018 /PRNewswire/ -- Syte is honored to announce that they have been selected as Digiday's Best Retail Technology for 2018. Digiday's Technology Awards recognize the technology bringing transparency, efficiency and effectiveness to the media and marketing processes for brands, agencies and publishers.
Syte powers a comprehensive suite of visual AI products for retail ranging from in-store, online and socially integrated solutions. With Syte's cutting edge AI, retailers can implement solutions such as visual search, which allows shoppers to upload an image of inspiration and search all of the most visually similar items within that retailer's inventory- allowing for a more fun and immersive site navigation. Using the same technology, Syte offers automatic product tagging, shoppable instagram feeds and personalized product recommendations. All of their AI-driven solutions are aimed to improve user journey, increase product discovery, and allow shoppers to interact with the images and products that inspire them.
One Digiday judge stated, "I love the humility, and Syte is on the cutting-edge." As the nation of consumers becomes increasingly visual, the solutions they interact with need to follow.
"Syte's mission is to enable retailers to empower their shoppers. People are so drawn to visuals - always liking, sharing, screenshotting - there is a lot of style inspiration left untapped," Syte's CMO, Lihi Pinto Fryman explained. "Syte's retail solutions are so aligned with shoppers' natural instincts, that they improve user experience with no learning curve, which I believe indicates a clear need for this kind of technology."
Some of the largest retailers in the world including Farfetch, Marks & Spencer, boohoo, Kohl's, Myntra and more are using Syte's solutions to leverage visuals and improve shopper experience. Syte has experience rapid growth since its founding in 2014 and product launch in late 2017. They are represented by their headquarters in Tel Aviv as well as offices in London and Geneva.
To learn more visit https://www.syte.ai/