Takeya USA names John Sanchez as President and CEO

Industry veteran to lead hydration company's next phase of growth

COSTA MESA, Calif., Aug. 18, 2025 /PRNewswire/ -- Takeya USA, a leading designer and manufacturer of reusable food and beverage container solutions, today announced the appointment of John Sanchez as the company's new President and Chief Executive Officer, effective as of July 9, 2025. In his new role, John will oversee strategic direction and all aspects of the business for both the TAKEYA and ThermoFlask brands.

Mr. Sanchez brings more than 25 years of transformational leadership and brand building experience in the consumer products industry with a passion for lifestyle driven product design and innovation. Most recently, he served as Vice President of Global Product Strategy at Oakley (Sports Hub division of Essilor-Luxottica). In his role, Sanchez drove product innovation and aligned global strategies across diverse markets. Prior to Oakley, he spent a decade in leadership roles in eyewear and outdoor brands such as Costa Sunglasses, Bushnell Outdoor Products, Maui Jim sunglasses and Zeal Optics.

Sanchez developed best-of-class commercial and operational experience throughout his career and has been mentored by some of the best CEO's, owners, and executives in the industry. He has a proven track record of accelerating global growth and expanding product offerings in meaningful ways.

"We are thrilled to welcome John Sanchez as the new President of Takeya USA," said John Lown, Executive Chairman of Takeya USA. "John comes to us with a deep understanding of consumer behavior, product innovation, and global brand building—making him uniquely qualified to lead Takeya as we enter our next chapter. He is a proven leader with the infectious vision and executional excellence we need. John will lead us to accelerate our mission of transforming how people sustainably transport food and beverages while keeping them fresh, cold, hot, at home or on the go."

As CEO, Mr. Sanchez will oversee all aspects of the US business, headquartered in Costa Mesa, California, including the company's engineering development office in Osaka, Japan, and its distribution operations center in Ohio.

He will also guide the long-term vision of building the company into a global food storage and drinkware brand anchored in sustainability, culture, and design.

"I admire Takeya's long-standing, 65-year history and am honored to carry forward its commitment to enhancing everyday sustainable beverage experiences," said Sanchez. "Takeya has built a formidable reputation for innovation and quality—values that resonate with today's consumers. My immediate focus will be to build a high-performance team who are as excited as I am to usher this amazing brand into its next chapter. The future global Takeya team will be driven by those who are passionate about consumer needs, purposeful design and inspirational brand building to redefine the possibilities of  the reusable food and beverage container market."

Sanchez's appointment highlights the company's mission to build its brands by driving product innovation, brand transformation, digital-social following, and enhancing its independent wholesale partnerships by establishing a purpose-driven ethos across partners that share the same values.

John Sanchez succeeds John Lown, founder and CEO, who will continue to serve as Executive Chairman of the Board and advise the company.

About Takeya USA

Founded in Osaka Japan in 1961 and founded in the USA in 2008. Takeya USA is headquartered in Costa Mesa, California. Takeya is a designer, marketer and manufacturer of reusable food and beverage container solutions known for its TAKEYA and ThermoFlask brands, including insulated stainless steel beverage bottles, coffee mugs, food jars, tumblers, travelers and its patented Flash Chill Iced Tea Maker and Cold Brew Coffee Makers. With a commitment to performance, sustainability, and design, Takeya empowers consumers to sustainably make, take and safely preserve food and beverages at home and on the go.

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SOURCE Takeya USA