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Taleo Taps Industry Veteran Heidi Melin to Lead Marketing

New CMO Brings Extensive Leadership Experience and Proven Record of Success


News provided by

Taleo Corporation

May 16, 2011, 08:00 ET

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DUBLIN, Calif., May 16, 2011 /PRNewswire/ -- Taleo Corporation (NASDAQ: TLEO), the leading provider of on-demand talent management solutions, today announced that Heidi Melin, a recognized technology industry marketing veteran with more than 20 years of corporate and agency experience, has been named Taleo's new Executive Vice President and Chief Marketing Officer. Melin brings extensive leadership experience and a proven track record of developing and executing successful, award-winning programs that deliver bottom-line results.

"Maintaining our reputation as the talent management leader requires focus on building and extending our brand in a cohesive fashion across our organization and continuing to bring value to our customers," said Michael Gregoire, Chairman and Chief Executive Officer at Taleo. "Heidi's rich experience and expertise in technology marketing will enhance Taleo's ability to drive growth in key areas and solidifies our global leadership across all areas of talent management. We are thrilled to add Heidi to the company's executive team."

Prior to joining Taleo, Melin served as CMO at Polycom where she contributed significantly to Polycom revenue growth and recognition as a player in unified communications. Prior to Polycom, Melin was the CMO for Hyperion Solutions, where she developed the brand strategy that led to the implementation of a revitalized Hyperion brand, and a corporate re-positioning initiative which contributed to its recognition as a leader in two Gartner Magic Quadrants and IDC's 2006 Marketing Performance Matrix.

Before Hyperion, Melin ran marketing services at PeopleSoft for close to a decade. From advertising initiatives and demand generation programs, to web marketing and the annual user conference, Melin improved brand awareness, increased lead conversion rates and streamlined expenses.  

"I am excited to be joining the market leader in talent management.  Taleo's proven success positions the company in an industry with significant market potential," said Melin.  "In today's environment, companies are increasing their emphasis on talent management as a growth driver, which substantiates Taleo's sharp focus on developing and retaining key talent"

About Taleo

Taleo's (NASDAQ: TLEO) cloud-based talent management platform unites products and an ecosystem to drive business performance through talent intelligence. Over 5,000 customers use Taleo for talent acquisition, performance, learning and compensation management, including 47 of the Fortune 100. Further, Taleo's Talent Grid cloud community harnesses the expertise of Taleo customers, more than 200 million candidates, and 140 partners and industry experts.

Forward-looking Statements

This release contains forward-looking statements, including statements regarding Taleo's future performance. Any forward-looking statements contained in this press release are based upon Taleo's historical performance and its current plans, estimates and expectations and are not a representation that such plans, estimates, or expectations will be achieved. These forward-looking statements represent Taleo's expectations as of the date of this press release. Subsequent events may cause these expectations to change, and Taleo disclaims any obligation to update the forward-looking statements in the future. Further information on potential factors that could affect actual results is included in Part II, Item 1A of Taleo's Quarterly Report on Form 10-Q, as filed with the SEC on May 9, 2011, and in other reports filed by Taleo with the SEC.

SOURCE Taleo Corporation

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