Holly is co-founder of TapInfluence, cloud-based software that automates the creation, management and measurement of influencer marketing programs. Hamann has helped launch six start-ups in the internet, multimedia, entertainment, video, and other high-tech industries. She is a member of the WOMMA Board of Directors Educational Taskforce. Hamann also is a noted public speaker, published writer, an American Marketing Association "Marketer of the Year" recipient, and a guest blogger for The Huffington Post. Follow Hamann on Twitter (@HollyHamann).
"Mapping Your Content to Social Platforms That Reach Your Audience"
Many brands want the latest information on which social media platforms are best for their product and audience. During this session, panelists will unravel useful ways that brands can optimize each social media channel and customize the distribution of content, while examining the consumer psyche of each major platform. Brands and marketers will walk away from the panel with fresh insights on how to optimize consumer engagement for their organizations that is backed by real-life success stories. In addition to Hamann, panelists include Adam Naide, executive director, social media at Cox Communications; Danielle Elliott Smith, former CNN reporter turned blogger and author of Social Media Engagement for Dummies; and Lori Anderson, social marketing manager at White Wave Foods.
InterContinental Chicago Magnificent Mile
505 N Michigan Ave
Chicago, IL 60611
Tue., April 29, 2014 at 3:15 p.m. CDT
For more information or to arrange an interview with Hamann, please contact ([email protected]).
#TapInfluence @HollyHamann shares how to map #social media #content to engage with #consumers during #WOMMNext panel www.tapinfluence.com