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Taste Asia

Asian Culture in the Spotlight in NYC and Times Square


News provided by

The Epoch Times

May 27, 2014, 07:00 ET

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NEW YORK, May 27, 2014 /PRNewswire/ --

  • Asian Restaurant Month (May 16–June 30)
  • International Chinese Culinary Competition in Times Square (June 25–26)
  • Taste Asia Cultural Performances & Kitchens in Times Square (June 25–26)

Asian Restaurant Month celebrates the best of Asia—from its distinct cuisines, chefs, music, arts, and cultural traditions.

An Event Six Years in the Making

Over the last 6 years, NTD Television's International Chinese Culinary Competition has become a significant outdoor cultural event in Times Square. The competition brings together the most recognized Chinese master chefs from around the world over two days.

http://youtu.be/ybFzGZoCmBg

Building on this success, NTD partnered with Epoch Times to create Taste Asia and launch Asian Restaurant Month—expanding its focus on Asian food and culture.

Asian Restaurant Month

May 16 through June 30

Asian Restaurant Month involves the best local Asian restaurants, celebrating the month with special food deals, traditional family recipes, and exclusive off-menu dishes. The Taste Asia luxury magazine, media campaigns, website, and social media promotions will generate keen interest in Asian food and culture. New Yorkers will be enticed to discover new and exciting dining destinations in the city with their Taste Asia Pass. 

Diners can experience the best of Chinese, Korean, Japanese, Indian, Thai, Malaysian, and other cuisines during this limited time. The Taste Asia website lists the participating restaurants and special offers  www.tasteasia.org   

Diners can reserve a table through OpenTable. http://bit.ly/1od956B  

Asian Restaurant Month will also include a multi-day event in Times Square that will include top chefs, cook-offs, and culinary treats from Asia.

EVENTS

International Chinese Culinary Competition

June 25–26, Times Square

With a mission to revive traditional Chinese culinary techniques, the 6th International Chinese Culinary Competition brings together traditional Chinese chefs from around the world to compete for the gold medal and $10,000 in cash prizes in 5 cuisine categories: Cantonese, Huaiyang, Northeastern, Sichuan, and Shandong. 

Taste Asia in Times Square

June 25–26, Times Square

Top chefs from various Asian countries will gather at NTD's kitchen stadium in Times Square to showcase the ultimate in Asian cooking. Cultural performances featuring different Asian traditions will entertain from center stage.

Location: 43rd & 44th St. at Broadway

June 25: 11 a.m.–midnight

June 26: 11 a.m.–8 p.m.

VIP Banquet at James Beard Foundation

June 28

A grand feast of Asian cuisines with top Asian chefs in one of New York City's most prestigious food venues. 

Background

Taste Asia is a partnership between Epoch Times and NTD Television to promote the best of Asian food and culture to New Yorkers.

TasteAsia.org

For more information contact

Henry Wang: [email protected], 917-572-1498

SOURCE The Epoch Times

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