TechFaith to Commence Shipments of Ruggedized Smart Watch into the European Union in Q2

May 18, 2015, 05:30 ET from China TechFaith Wireless Technology Limited

BEIJING, May 18, 2015 /PRNewswire/ -- China TechFaith Wireless Communication Limited (NASDAQ: CNTF) today announced it will begin shipping its ruggedized smart watch, the A-Watch, into the European Union.  Shipments are expected to begin in the second quarter of 2015.  

TechFaith's A-Watch is a ruggedized smart watch.  Designed on the popular Android 4.3 OS, the smart watch can be used as a standalone wearable or paired to the user's Android-based smart phone of choice.  The A-Watch is ideal for on-the-go use and comes with a full array of active life applications that can be used without pairing the smart watch with a smart phone.  Applications include a Personal Fitness Manager, which features a heart rate sensor, calorie and cadence managers, and an activity intensity manager, among others.  The Mobile Companion Manager, features a convenient phone call interface, text messaging, email notification capabilities, and weather and full time functions, among others.  The ruggedized A-Watch smart watch was designed with an always glanceable LCD screen, is water proof up to 10 meters, and has a high capacity battery.

Mr. Deyou Dong, President and Chief Operating Officer of TechFaith said, "We are excited about our A-Watch smart watch.  By building off of our expertise, we have solved a few of the major hurdles other entrants have stumbled on.  For example, our A-Watch is ruggedized and waterproof.  These features are fundamentally critical to consumers if they are going to be using the sought after on-the-go fitness programs a mobile smart watch is ideal for.  Equally important, our smart watch is not pigeon-holed by a closed operating system.  By designing an Android based smart watch, consumers will be able to use the ruggedized A-Watch as a standalone wearable or they can connect it with their favorite Android-based smart phone.  That is a powerful differentiator for us because the Android operating system is the World's most popular and the ecosystem continues to evolve and bring powerful new Android-based applications to consumers on a seemingly never ending pace.  We think we have a real winner given the intuitive interface, robust and flexible operating system, powerful battery, and the high convenience our attractive, ruggedized A-Watch smart watch offers."

About TechFaith 

TechFaith (NASDAQ: CNTF) is a leading global mobile solutions provider for the global mobile handsets market (previously called the ODP (Original Developed Product) business)). The Company is a leading developer of ruggedized mobile phones and other devices for differentiated market segments, including the rapidly growing Smartphone market targeting wireless mobile phone network operators, end users and sports enthusiasts. For more information, please visit

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SOURCE China TechFaith Wireless Technology Limited