Tetra Evero, the world's first aseptic carton bottle, makes its U.S. debut

Innovative package and state-of-the-art filling machine bring new opportunities for beverage producers

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Tetra Pak

Nov 30, 2017, 11:46 ET

DENTON, Texas, Nov. 30, 2017 /PRNewswire/ -- After a successful European launch, the groundbreaking Tetra Evero carton bottle is now available to U.S. beverage producers. With its iconic bottle shape, 360° printable surface and superior environmental profile, Tetra Evero is the ideal package for beverage brands that want to stand out and capture consumer attention, whether on the shelf or in the chilled case.

After a successful European launch, the groundbreaking Tetra Evero carton bottle is now available to U.S. beverage producers. With its iconic bottle shape, 360° printable surface and superior environmental profile, Tetra Evero is the ideal package for beverage brands that want to stand out and capture consumer attention, whether on the shelf or in the chilled case.
After a successful European launch, the groundbreaking Tetra Evero carton bottle is now available to U.S. beverage producers. With its iconic bottle shape, 360° printable surface and superior environmental profile, Tetra Evero is the ideal package for beverage brands that want to stand out and capture consumer attention, whether on the shelf or in the chilled case.
Kahlua Coffee Creamer, the first U.S. product in Tetra Evero, rolls off the line at Gossner Foods in Logan, UT.
Kahlua Coffee Creamer, the first U.S. product in Tetra Evero, rolls off the line at Gossner Foods in Logan, UT.
Tetra Evero packages are formed, sterilized and filled in the state-of-the-art Tetra Pak A6 filling machine, which is also making its U.S. debut. A unique gas-phase sterilization technique developed specifically for Tetra Evero ensures product safety and shelf-stability. The world’s fastest direct injection molding technology—and the first seen in an aseptic packaging system—creates the unique bottle-shaped top. The efficient Tetra Pak A6 takes up half the space of an aseptic PET line.
Tetra Evero packages are formed, sterilized and filled in the state-of-the-art Tetra Pak A6 filling machine, which is also making its U.S. debut. A unique gas-phase sterilization technique developed specifically for Tetra Evero ensures product safety and shelf-stability. The world’s fastest direct injection molding technology—and the first seen in an aseptic packaging system—creates the unique bottle-shaped top. The efficient Tetra Pak A6 takes up half the space of an aseptic PET line.
Kahlua Coffee Creamer, a dairy-based, non-alcoholic creamer distributed by Diversified Foods, Inc., is the first product in the Tetra Evero carton bottle.
Kahlua Coffee Creamer, a dairy-based, non-alcoholic creamer distributed by Diversified Foods, Inc., is the first product in the Tetra Evero carton bottle.
High Brew Coffee will be one of the first products in the U.S. packaged in Tetra Evero. With two times the amount of caffeine as a regular cup of coffee, High Brew’s cold-brewed coffee is never in a rush. Their process of extracting the very best from the beans is one that happens over time, not heat. This process means there’s a better, not bitter flavor with less acidity than a regularly brewed cup of Joe.
High Brew Coffee will be one of the first products in the U.S. packaged in Tetra Evero. With two times the amount of caffeine as a regular cup of coffee, High Brew’s cold-brewed coffee is never in a rush. Their process of extracting the very best from the beans is one that happens over time, not heat. This process means there’s a better, not bitter flavor with less acidity than a regularly brewed cup of Joe.
With a 360° printable surface, Tetra Evero allows for eye-catching designs that deliver an on-shelf billboard effect that’s the perfect canvas for brand storytelling.
With a 360° printable surface, Tetra Evero allows for eye-catching designs that deliver an on-shelf billboard effect that’s the perfect canvas for brand storytelling.
Kahlua Coffee Creamer, the first U.S. product in Tetra Evero, rolls off the line at Gossner Foods in Logan, UT.
Kahlua Coffee Creamer, the first U.S. product in Tetra Evero, rolls off the line at Gossner Foods in Logan, UT.
After a successful European launch, the groundbreaking Tetra Evero carton bottle is now available to U.S. beverage producers. With its iconic bottle shape, 360° printable surface and superior environmental profile, Tetra Evero is the ideal package for beverage brands that want to stand out and capture consumer attention, whether on the shelf or in the chilled case.
Kahlua Coffee Creamer, the first U.S. product in Tetra Evero, rolls off the line at Gossner Foods in Logan, UT. Tetra Evero packages are formed, sterilized and filled in the state-of-the-art Tetra Pak A6 filling machine, which is also making its U.S. debut. A unique gas-phase sterilization technique developed specifically for Tetra Evero ensures product safety and shelf-stability. The world’s fastest direct injection molding technology—and the first seen in an aseptic packaging system—creates the unique bottle-shaped top. The efficient Tetra Pak A6 takes up half the space of an aseptic PET line. Kahlua Coffee Creamer, a dairy-based, non-alcoholic creamer distributed by Diversified Foods, Inc., is the first product in the Tetra Evero carton bottle. High Brew Coffee will be one of the first products in the U.S. packaged in Tetra Evero. With two times the amount of caffeine as a regular cup of coffee, High Brew’s cold-brewed coffee is never in a rush. Their process of extracting the very best from the beans is one that happens over time, not heat. This process means there’s a better, not bitter flavor with less acidity than a regularly brewed cup of Joe. With a 360° printable surface, Tetra Evero allows for eye-catching designs that deliver an on-shelf billboard effect that’s the perfect canvas for brand storytelling. Kahlua Coffee Creamer, the first U.S. product in Tetra Evero, rolls off the line at Gossner Foods in Logan, UT.

"Tetra Evero is a great way for brands to reinforce their sustainability commitment while meeting consumers' nutritional and lifestyle needs," said Carmen Becker, president and CEO of Tetra Pak U.S. and Canada. "The package has seen great success across Europe, and we're thrilled we can now offer it to U.S. beverage producers."

Tetra Evero delivers the functionality of a traditional bottle with the environmental benefits of a carton. It is lightweight, recyclable and made mainly from a renewable resource: wood fiber from well-managed FSC®-certified forests.

As an aseptic package, Tetra Evero can be stored, shipped and merchandised ambiently or chilled, opening a broad range of possibilities for beverage producers. The multi-layer packaging material also preserves product quality and nutrition without the need for preservatives or refrigeration.

Tetra Evero packages are formed, sterilized and filled in the state-of-the-art Tetra Pak A6 filling machine, which is also making its U.S. debut. A unique gas-phase sterilization technique developed specifically for Tetra Evero ensures product safety and shelf-stability. The world's fastest direct injection molding technology—and the first seen in an aseptic packaging system—creates the unique bottle-shaped top. The efficient Tetra Pak A6 takes up half the space of an aseptic PET line.

The first Tetra Pak A6 in the U.S. is installed at Gossner Foods, a contract manufacturer in Logan, Utah. "We're always looking for new ways to bring innovation to our customers, so we knew Tetra Evero would be a great fit for Gossner," said Kelly Luthi, vice president of aseptic operations at Gossner Foods. "We're looking forward to bringing exciting new products to market in this unique package."

For more information on Tetra Evero, visit www.tetrapak.com/us/packaging/tetra-evero-aseptic.

For more information on Gossner Foods, visit www.gossnerfoods.com.

ABOUT TETRA PAK
Tetra Pak is the world's leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that each day meet the needs of hundreds of millions of people in more than 170 countries around the world. With more than 23,000 employees based in over 80 countries, we believe in responsible industry leadership and a sustainable approach to business.  Our motto, "PROTECTS WHAT'S GOOD™," reflects our vision to make food safe and available, everywhere. More information about Tetra Pak is available at www.tetrapakusa.com.

MEDIA CONTACTS
Larine Urbina
Tetra Pak U.S. & Canada
940-380-4630
[email protected]

SOURCE Tetra Pak

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