The $3B Mobile IT Market is Born

CAMPBELL, Calif., May 2, 2016 /PRNewswire/ -- Mobile Experts LLC released new analysis today to illustrate a fundamental shift in the business model for mobile equipment. For thirty years, Distributed Antenna Systems (DAS) and early forms of Small Cells were sold through mobile operators. Recent developments show a clear trend toward a new business model, with enterprises buying mobile infrastructure directly from the supplier. Mobile Experts LLC forecasts 41% annualized growth (CAGR) through 2021, with enterprise applications accounting for more than $3 billion in 2021.

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The new report provides deep-dish analysis of eight vertical markets: Stadiums, Airports and Subways, Hotels, Hospitals, Retail, Hi-Rise Offices, Corporate HQ, and Light Industrial buildings. In each case, Mobile Experts has been able to quantify:

• The value of improved mobile coverage, in enterprise revenue;
• The value to the mobile operator in ARPU per square meter;
• The optimal combination of DAS, Small Cell, or Repeater;
• The total installed cost of a typical DAS, Small Cell, or Repeater system;
• Typical IT spending by enterprises.

"The average hotel stay costs $144, and at least 30% of guests would refuse to stay in a hotel with poor 3G/LTE coverage," explained Senior Analyst Kyung Mun. "In this example and many others, we can quantify the value of mobile coverage. There is a clear ROI for an enterprise to buy equipment for in-building mobile coverage. We've compared equipment cost to the IT budgets in these enterprises, to assess the viability of each market segment."

Principal Analyst Joe Madden added, "We predicted two years ago that the Enterprise market would grow rapidly, and we have not been disappointed. The Enterprise Mobile Infrastructure market has already tripled in size since we published our first report in 2014. We've used our headstart over other analyst firms to go deeper this year, helping companies to identify the requirements in specific vertical markets."

This report contains 41 charts and diagrams to illustrate what's important in each enterprise market area, as well as a detailed 5-year shipment forecast. The forecast includes breakdowns of equipment sales:

• DAS vs. Small Cell vs. Repeaters;
• Regional variations
• Trends in the ownership model;
• Trends in the level of installation skill required;

In addition, the analysis of vertical markets includes several factors for each type of enterprise, to illustrate the positive ROI for enterprise investment:

• Data traffic density;
• User density;
• Enterprise revenue per user and per square meter;
• Mobile operator revenue per user and per square meter;
• Estimated cost of DAS/Small Cell/Repeater per square meter; and
• Expected Mobile IT Budget per square meter.

Companies mentioned include:

ADRF
Airspan
Airvana (Commscope)
Alcatel-Lucent (Nokia)
American Tower
Argela
Aritel
Axell (Cobham Wireless)
Bird Technologies (Deltanode)
Black Box Network Services
Bravo Tech/BTI Wireless
Cellular Specialties Inc (Goodman and Westell)
Cisco
Comba Telecom
Commscope
Communications Components Inc.
Connectivity Wireless
Consistel
Contela
Corning (Mobile Access)
Crown Castle
CS Corporation
Ericsson
Extenet Systems
Extreme Networks
Fiber-span
Goodman Networks
Huawei Technologies
IBWave
Inner Wireless (now Black Box)
Innowireless
Ip.access
Juni Networks
MER Telecom Group
Mobilitie
NEC
Nextivity
Nokia
Ruckus Wireless
Samsung
Sercomm
Shyam Telecom
SOLiD Technologies
Spidercloud
Surecall (Cellphone-Mate)
TE Connectivity (now Commscope)
UBEE Airwalk
Wi-Ex (now ZBoost)
Wilson Electronics (now WeBoost)
ZBoost
Zinwave
ZTE

About Mobile Experts LLC:
Mobile Experts provides insightful market analysis for the mobile infrastructure and mobile handset markets. Our analysts are true Experts, who remain focused on topics where each analyst has 20 years of experience or more. Research topics center on technology introduction for radio frequency (RF) and communications innovation. Recent publications focus on Small Cells, IoT,  5G Millimeter-wave Radio Implementation, RF Front Ends for Mobile Devices,  Semiconductors for Small Cells, Macro Base Station Transceivers, Semiconductors for RRH, Backhaul for Small Cells, DAS, Virtualized RAN, and Carrier Wi-Fi.

Contact:
Joe Madden
Mobile Experts LLC
Email
+1 (408) 540-7284              
www.mobile-experts.net

SOURCE Mobile Experts LLC

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