The Chicago Bears Tackle a New Season and Tough Smells with Eco-Friendly Fresh Wave Odor Eliminating Solutions

BARRINGTON, Ill., Sept. 13 /PRNewswire/ -- The start of a new football season at Soldier Field has never smelled so sweet.  OMI Industries, manufacturers of the Fresh Wave brand, announced today that they have signed on as a sponsor to the 2010-2011 Chicago Bears football season.  Beginning with season kick-off on September 12, everything from the Chicago Bears' locker rooms to the suites at Soldier Field will be outfitted with the eco-friendly Fresh Wave odor eliminating solutions.

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The Fresh Wave sponsorship of the Chicago Bears will be supported through a variety of integrated marketing communications efforts focused on consumer engagement and product trial.  Throughout the season, Fresh Wave products will be featured in guest suites and select events hosted by the Chicago Bears organization, including the much anticipated NFL 101 evening at Soldier Field. Additionally, consumers following the @fresh_wave Twitter handle and the Fresh Wave Facebook fan page will receive exclusive chances to win gifts from Fresh Wave.

"Football is one of the great American pastimes. As a company that is based in the Chicagoland area and manufactures all of its products in the United States, we couldn't be more excited to sponsor the celebrated Chicago Bears," said Philip M. Coffey, President and Managing Director of OMI Industries.  "From mini-leagues to professional football, no matter what the age of the player, we know how difficult it is to remove sweaty smells from uniforms and football equipment. Partnering with this remarkable team at a stadium steeped in history provides the perfect platform for the Fresh Wave brand to demonstrate to families how effectively, efficiently and safely our solutions tackle tough odors."

Unlike products that contain fragrances to mask odors, every product in the Fresh Wave line is non-toxic, non-hazardous, recyclable and non-aerosol. These solutions are as green, natural and safe as they are effective in eliminating any unwanted odor. For product information or to purchase Fresh Wave products, visit www.freshwaveworks.com.

About OMI Industries

OMI Industries (www.omi-industries.com) is a worldwide leader in providing odor abatement solutions ranging from heavy industrial to consumer applications. The company's engineering solutions solve a variety of organic and inorganic odor control issues. OMI Industries owns three unique brands: Fresh Wave® IAQ (commercial), Ecosorb® (industrial) and the award-winning Fresh Wave® (consumer).

OMI Industries is a privately-held corporation founded in 1989 comprised of industrial, commercial, and consumer divisions. Its international corporate headquarters are in the greater Chicagoland-area, Barrington, Ill. OMI has manufacturing, warehousing and a research and development facility in LaPorte, Texas; Rising Sun, Indiana and Ventura, California, respectively.

SOURCE OMI Industries