LOS ANGELES, March 22, 2018 /PRNewswire-USNewswire/ -- The Entertainment Industry Foundation (EIF) is thrilled to announce the addition of Music For Relief, a global humanitarian assistance fund, to its philanthropic portfolio. Founded by the band Linkin Park in response to the 2004 Indian Ocean tsunami, Music For Relief will become the official crisis relief program of EIF, and will provide aid to survivors of natural disasters around the world. Since its inception, Music For Relief has responded to more than 30 natural disasters across four continents – including Hurricane Katrina, and the earthquakes in Haiti in 2010, in Japan in 2011, and in Nepal in 2015.
"The Entertainment Industry Foundation has the capability to activate the entertainment community around a cause, which is what we set out to achieve with Music For Relief," said band member Brad Delson. "We look forward to working with EIF to continue this important work and maximize our impact in communities affected by disaster."
"For more than a decade, the members of Linkin Park have been true trailblazers in using their global reach and social impact to raise funds, provide humanitarian support and, quite frankly, save lives," said EIF Chief Executive Officer Nicole Sexton. "It's an honor to be their strategic partner in amplifying the Music For Relief mission, and mobilizing the creative community to respond immediately to future global disasters."
"EIF's ability to mobilize the entertainment community to support victims and areas affected by disaster has been greatly accelerated by the vision and generosity of Linkin Park," said EIF Board Chairman and ICM partner Chris Silbermann. "Music For Relief will allow EIF to activate the creative community worldwide, and swiftly respond in critical times of need on a global basis."
EIF, which is known for its stewardship of world-renowned programs like Hunger Is and Stand Up To Cancer, a division of the organization, is celebrating its 75th anniversary as the entertainment community's first collaborative, industry-wide charity organization. EIF is deeply committed to working with key partners on the ground to coordinate and deliver vital services through the strength of its fundraising network. Contributions to the Music For Relief program will support front-line efforts and deploy critical aid and disaster relief services whenever and wherever they are needed.
Sexton added, "EIF is honored to help magnify the vision of the generous founders of Music For Relief, the members of Linkin Park, and their donors, partners and fans. Music For Relief will allow EIF the capability to harness the power of the entertainment community to help make a meaningful difference in the lives of those affected by natural disasters around the globe."
To support Music For Relief, EIF's Disaster Relief and Recovery Program, please click musicforrelief.org/donate
About Entertainment Industry Foundation
The Entertainment Industry Foundation (EIF), established in 1942, harnesses the collective power of the entire industry to generate awareness and funds for critical health, educational and social issues. Stand Up To Cancer (SU2C), a division of EIF and its largest initiative, was established in 2008 by film and media leaders who utilize the industry's resources to engage the public in supporting a new, collaborative model of cancer research, and to increase awareness about cancer prevention as well as progress being made in the fight against the disease. SU2C accelerates research to get new therapies to patients quickly. Since its founding almost ten years ago, SU2C has launched 22 collaborative "Dream Teams" comprising over 1,200 scientists from 144 leading institutions around the world. That research, including over 180 planned, initiated or completed clinical trials, has contributed to Food and Drug Administration approval of five new treatments. Hunger Is, EIF's collaboration with The Albertsons Companies Foundation, has raised awareness of childhood hunger and supports breakfast, afterschool and out-of-school meal programs. To learn more about EIF, please visit: https://eifoundation.org
About Linkin Park
Linkin Park is the biggest band on Facebook, and command a massive Youtube channel of over a billion plays and 11 million subscribers. Their latest studio album, One More Light marked the band's 6th #1 album on the Billboard 200. Their first album, Hybrid Theory is the best-selling debut of this century, certified diamond (10 million) in the US. Linkin Park has sold over 55 million albums worldwide, with platinum album sales in 34 countries and 5 continents. They have won 2 Grammy Awards, 5 American Music Awards, 4 MTV VMA Awards, 10 MTV Europe Music Awards and 3 World Music Awards. They have sold out stadiums around the world, headlining some of the biggest music festivals including Download, Reading and Leeds in the UK, Rock in Rio in Portugal and Summer Sonic in Japan, as well as the distinction of being the first and only western rock band to play a 5 stadium tour in China.
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SOURCE Entertainment Industry Foundation