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The Harley Medical Group Announces Rise in Breast Surgery Procedures in Ireland


News provided by

The Harley Medical Group

Oct 11, 2010, 08:41 ET

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DUN LAOGHAIRE, Ireland, Oct. 11 /PRNewswire/ -- The Harley Medical Group, Ireland's leading cosmetic surgery provider, has revealed breast surgery is top of the ops for the 23rd year running and the fastest growing sector of cosmetic surgery. The Harley Medical Group has seen a positive increase on last year's enquiries. While breast reductions are becoming more popular with an increasing number of Irish women reducing their breast size in order to achieve a more slender figure, breast augmentation continues to be the most popular procedure performed at THMG's Dublin clinic.  

Pauline Hughes, Dublin Clinic Manager for The Harley Medical Group commented: "There is a noticeable upward trend for post-breast feeding breast augmentation procedures.  31% of breast implant procedures performed at the THMG clinic over the past 12 months have been for women that come into this bracket.  In the previous 12 months, this figure was in the region of 24%.

"The age profile of women presenting for post-breast feeding breast augmentation is late 20s to mid 30s years.  This suggests that women are waiting until their final child (typically after 2 or 3 children) before choosing to 'replace what they once had', rather than opting for unnatural looking enhancements with larger breast implants."

Typically, 7 years ago, 46% of Breast Augmentation patients went up three cup sizes whereas over the last 12 months THMG's most popular size increase was 2 cup sizes. Breast Surgery remains the most popular of all cosmetic surgery procedures, and it accounted for 48% of all procedures undertaken by The Harley Medical Group in the last 12 months. Irish attitudes have changed dramatically from 7 years ago, as women are now happy to show-off their surgery. Over 65% of Breast Augmentation patients are between 25-35 years old with the balance mostly post breast feeding.

About The Harley Medical Group:

The Harley Medical Group is Ireland's leading cosmetic surgery provider, providing excellence in cosmetic surgery to Irish patients since 1999. It has been established for over 25 years and is one of the most highly-regarded Cosmetic Surgery Groups operating in Ireland and the UK. It has treated over 450,000 patients to date.

The Harley Medical Group works tirelessly to maintain the highest standards in the industry for the benefits all cosmetic surgery and non surgical patients.  It is currently at the forefront of the campaign to ensure that the Government continues to regulate the use of certain laser types used in cosmetic surgery and non-surgical treatments so that patients are protected from rogue practitioners. The Harley Medical Group also offers other procedures such as scar removal and rhinoplasty.

For further media information, please contact:

Sharon Plunkett

Plunkett Communications

62B York Road

Dun Laoghaire

Co. Dublin

01 280 7873

www.harleymedical.ie

SOURCE The Harley Medical Group

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